239 Ofertas de Social Media en Colombia

Social Media & Digital Marketing Specialist

Bogotá, Bogota D.C. ASUS

Publicado hace 12 días

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Descripción Del Trabajo

Social Media & Digital Marketing Specialist

ASUS Bogota, D.C., Capital District, Colombia

Are you a creative, data-driven, and strategic thinker with a passion for digital marketing? Do you love crafting engaging social media content, optimizing eCommerce strategies, and working with cutting-edge technology brands? Then this is your opportunity to join our team as a Social Media & Digital Marketing Specialist!

As a Social Media & Digital Marketing Specialist , you will be in charge of creating and executing marketing strategies focused on brand communication through social media, digital, maintaining ASUS.com website, and producing rich content for retail websites. Support the maintenance and positioning of the eCommerce as the main channel for the brand.

Key Responsibilities:

  1. Social Media Strategy (50%) - Develop and implement dynamic strategies across multiple platforms (CO, EC, NX).
  2. Paid Media (20%) - Plan, execute, and optimize digital advertising campaigns to maximize ROI.
  3. eCommerce & eShop (10%) - Maintain and position the eShop as a key brand channel.
  4. CMS - Official Site Management (10%) - Manage and update ASUS.com, ensuring brand alignment.
  5. Reports & Others (10%) - Track key KPIs and provide strategic insights.

What You'll Do:

  • Create and execute social media campaigns with high-impact content.
  • Collaborate with influencers, KOLs, and internal teams to expand reach.
  • Manage digital advertising strategies and analyze campaign performance.
  • Optimize website content and eCommerce platforms.
  • Stay ahead of trends and drive brand growth through innovation.
  • Develop and execute social media strategies to enhance brand presence across Facebook, Instagram, LinkedIn, TikTok, and more.
  • Create and publish high-impact content (text, photos, videos, and interactive media) that resonates with our audience.
  • Manage and grow our digital communities , ensuring positive engagement.
  • Track and analyze key metrics to continuously improve performance.
  • Plan and execute paid media campaigns to maximize ROI.

Requirements:

Experience: 4-6 years, preferably in the technology sector.

Languages: Advanced English (B2+).

Skills: Analytics, Google Ads, Google Trends, SEO, social media strategy, HTML knowledge, eCommerce marketing support.

If you're ready to take your career to the next level, we want to hear from you! Apply now and be part of a team that is shaping the future of digital marketing.

We highly value growth and development for our employees. All growth depends upon activity. There is no development physically or intellectually without effort, and effort means personal responsibility and possibilities.

*Disclaimer: When you submit your information to LinkedIn, your information will be collected, processed, and used by LinkedIn. LinkedIn will share your information with ASUS for job recruitment purposes.

Seniority level
  • Associate
Employment type
  • Full-time
Job function
  • Product Management and Marketing
  • Industries: Computer Hardware Manufacturing
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Social Media Marketing Specialist

Antioquia, Antioquia Digital Resource

Publicado hace 12 días

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Descripción Del Trabajo

workfromhome

4 days ago Be among the first 25 applicants

Are you a creative storyteller, passionate about social media, and excited to work with a fast-growing U.S.-based marketing agency? Join Digital Resource — a vibrant, award-winning team of marketers, designers, and strategists on a mission to drive real business results for our clients.

We’re expanding our global team and looking for a Social Media Marketing Specialist based in Latin America to help shape the online voice of innovative brands across North America.

About Us

Digital Resource is a full-service digital marketing agency headquartered in West Palm Beach, Florida . We partner with businesses across industries to craft custom digital strategies that boost online visibility, grow social communities, and convert clicks into revenue.

We pride ourselves on creativity, collaboration, and results. If you're looking for a remote role that challenges you to grow and supports your development every step of the way — you’ve found it.

What You’ll Do

Are you a creative storyteller, passionate about social media, and excited to work with a fast-growing U.S.-based marketing agency? Join Digital Resource — a vibrant, award-winning team of marketers, designers, and strategists on a mission to drive real business results for our clients.

We’re expanding our global team and looking for a Social Media Marketing Specialist based in Latin America to help shape the online voice of innovative brands across North America.

About Us

Digital Resource is a full-service digital marketing agency headquartered in West Palm Beach, Florida . We partner with businesses across industries to craft custom digital strategies that boost online visibility, grow social communities, and convert clicks into revenue.

We pride ourselves on creativity, collaboration, and results. If you're looking for a remote role that challenges you to grow and supports your development every step of the way — you’ve found it.

What You’ll Do

As a Social Media Marketing Specialist, you’ll work directly with our Social Media Marketing Manager , content creators, and strategists to build and manage standout campaigns that engage, inform, and convert.

Your core responsibilities will include:

Strategy & Planning
  • Collaborate on custom social media strategies tailored to client goals

  • Align campaigns with brand voice, audience interests, and industry trends

️ Content Creation & Scheduling
  • Write clear, engaging captions and calls to action in fluent, professional English

  • Source, curate, and schedule content using tools like Canva , Photoshop , or Illustrator

  • Ensure consistency in tone, branding, and visual appeal across platforms

Community Engagement
  • Manage daily interactions with followers across multiple client accounts

  • Respond to messages, comments, and inquiries in a timely, friendly, and brand-appropriate manner

Analytics & Optimization
  • Monitor performance using tools like Sprout Social , Cloud Campaign , or Hootsuite

  • Report on KPIs like engagement, click-throughs, and conversions

  • Use data (and AI tools!) to refine strategies, identify trends, and boost ROI

What We’re Looking For

Must-Haves:

  • 0–2 years of experience in social media marketing, graphic design, or content creation

  • Fluent written and verbal English skills

  • Strong copywriting and visual storytelling ability

  • Proficiency with Canva and basic Photoshop (or similar design software)

  • Reliable time management and task organization

  • A proactive, collaborative, and positive attitude

Bonus Points If You Have:

  • Experience managing multiple social media accounts or clients

  • Familiarity with scheduling tools like Cloud Campaign , Hootsuite , or Sprout Social

  • Understanding of audience targeting, brand strategy, and social media KPIs

What Success Looks Like

You’ll be measured on your ability to:

  • Grow social media audiences and engagement rates

  • Increase click-throughs and conversions from social posts

  • Support brand sentiment through community management

  • Execute content on time with high attention to detail

  • Help innovate and improve social strategy with fresh ideas and trend awareness

Role Details
  • Location: Remote (LATAM-based only)

  • Schedule: Monday–Friday, aligned with U.S. Eastern Time (with some flexibility)

  • Team: Social Media, Content, and Design

  • Reports to: Social Media Marketing Manager

  • Contract Type: Full-time contractor (via Deel)

Why Join Digital Resource?
  • Work with a collaborative, creative, and high-performing team

  • Flexible remote work environment

  • Learn from top marketers and grow your skills across disciplines

  • Access to training, feedback, and mentorship

  • Be part of a diverse global team driving real impact

Ready to grow with us?
Apply now and let’s create something amazing together.

Seniority level
  • Seniority level Entry level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing
  • Industries Wireless Services, Telecommunications, and Communications Equipment Manufacturing

Referrals increase your chances of interviewing at Digital Resource by 2x

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Social Media Marketing Specialist

Select Assistants

Publicado hace 12 días

Trabajo visto

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Descripción Del Trabajo

workfromhome

We are a rental brokerage firm dedicated to connecting tenants with quality housing options. While we have a presence on social media, we need a strategic and experienced social media marketer to expand our reach, engage potential tenants, and drive inquiries. If you have a passion for digital marketing, real estate, and creative content, this is your opportunity to build a strong online presence—right from your home.

The Role

What You’ll Be Doing

  • Develop & Execute a Social Media Strategy – Craft a plan to attract and engage potential tenants across Instagram, Facebook, and other platforms.
  • Create Engaging Content – Design eye-catching graphics, produce short videos, and write compelling posts to showcase available properties.
  • Manage & Grow Social Media Accounts – Post consistently, respond to messages and comments, and boost engagement through strategic interaction.
  • Assist with Property Listings – Over time, help list properties on platforms like Zillow, Trulia, and proprietary real estate software, ensuring photos and descriptions are optimized.
  • Generate & Track Leads – Implement social media strategies to drive tenant inquiries, monitor industry trends, and refine marketing efforts based on analytics.

This role is ideal for someone who is passionate aboutreal estate marketing , understands how toleverage social media to attract tenants , and cantake ownership of building an online presence. If you'reready to make an impact , we’d love to hear from you!

Ideal Profile

What We’re Looking For

  • Proven Social Media Marketing Experience – A track record of increasing engagement and following.
  • Real Estate or Rental Marketing Experience Preferred – Understanding of property listings and industry trends is a plus.
  • Strong Graphic Design Skills – Ability to create polished, visually appealing social media content.
  • Bilingual Preferred – Excellent written and verbal English communication.
  • Tech-Savvy & Proactive – Experience with social media analytics, property listing platforms, and marketing tools.

Kindly apply here:

If you’re a self-starter with a passion for social media and real estate marketing , we want to hear from you. Take charge of our online presence and help us reach more potential tenants today.

What's on Offer?

  • Work from Home – No office commute. Build and manage our online presence from anywhere.
  • Opportunity to Make an Impact – Help grow an established firm’s digital footprint and attract new tenants.
  • Creative Freedom – Use your marketing skills to drive real results in the real estate space.
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Social Media Lead

Huila, Huila WeWork

Publicado hace 3 días

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Descripción Del Trabajo

About Us

At WeWork, we provide flexible workspace solutions to help businesses of all sizes thrive in more than 37 countries worldwide. The future of work is here, and we’re not just a part of that movement—we’re leading it. United by a desire to build a global community, our purpose is to give members the support to do their best work, and the space to take their ideas to new heights. Join us as we empower tomorrow’s world at work.

About the Opportunity

WeWork is seeking a strategic and creative Social Media Lead to support global initiatives and oversee social media eorts across the LATAM region. This role will be responsible for shaping and executing localized and global strategies, leading regional content development, and serving as the primary point of contact for LATAM social media operations. This person will report directly to the Sr. Manager, Social Media, and work closely to support cross-functional partnerships and drive initiatives that align with global business goals, helping position WeWork as a leading brand across key markets.

Key Responsibilities:

Social Media Management

  • Lead the development and execution of LATAM’s regional social media strategy, ensuring alignment with broader global objectives and business goals.

  • Act as the key social media liaison for LATAM, collaborating with marketing leads, and cross-functional stakeholders to ensure market relevance and execution excellence.

  • Support the development and distribution of global campaigns across regional markets, ensuring cultural and linguistic resonance.

  • Brief internal creative and production teams (and external vendors where applicable) on social-first content needs that serve both brand and performance objectives.

  • Stay ahead of platform and market trends in LATAM and globally, bringing strategic insights and recommendations to shape future initiatives.

Creative Development & Content Strategy

  • Drive content planning and creative briefing for LATAM and global campaigns and activations, collaborating with designers, writers, video editors, and local teams. Maintain content calendars for LATAM and global social channels, ensuring alignment with global brand moments, local market launches, and key campaigns.

  • Maintain asset management system for global and LATAM social media functions.

  • Own the development and localization of social media copy for LATAM and global channels, ensuring brand tone and messaging remain consistent across all touchpoints.

  • Evaluate and optimize content performance, identifying opportunities for testing, iteration, and innovation.

Cross-Functional Collaboration & Stakeholder Management

  • Act as the day-to-day lead for social media needs across LATAM, coordinating closely with integrated marketing, PR/communications, community, events, sales, and property marketing teams.

  • Collaborate with internal communications and sales enablement to drive social sharing programs for internal audiences.

  • Support executive and internal stakeholders with strategic recommendations for social support of events, press, and local activations.

Campaign Management & Reporting

  • Partner with the analytics team to track key KPIs and performance across LATAM and global campaigns, producing reports and insights to inform ongoing strategy. Oversee UGC, influencer content, and brand activations to ensure high-quality storytelling and alignment with key brand narratives.

  • Maintain asset and calendar management systems for global and LATAM content, ensuring on-time delivery and real-time optimization.

About You:

  • Bachelor's Degree in Social Communication, Marketing or related.

  • Minimum 3-5 years of experience managing social media for a brand, ideally with global scale.

  • Demonstrated experience developing and executing social media strategies across platforms (LinkedIn, Instagram, TikTok, Facebook, X, YouTube).

  • Proven ability to create and brief creative content across formats (video, static, UGC, influencer).

  • Proficient in English.

  • Working proficiency in Portuguese.

  • Excellent communication skills with the ability to work across departments (e.g. communications, marketing, sales, creative).

  • Comfortable presenting ideas and reports to internal stakeholders at the director/VP level.

  • Comfort working autonomously and proactively driving initiatives forward. Proficiency with social media management tools (e.g. Sprout Social.).

  • Familiarity with creative tools (e.g. Canva, CapCut, Adobe Suite).

  • Proficiency with reporting tools and social media analytics tools (e.g. native platform insights, Tableau).

  • Ideal candidate should have some experience in B2B marketing.

Life at WeWork

Being a WeWorker is more than just a job. We believe the magic of work is sparked by the passion you bring, the places you go, the people you meet and the purpose you follow. And it starts here. Here you will brush shoulders with those who dare to dream and do. Here you will be welcomed by a community that embraces and inspires you—because together we can achieve more. Here we challenge ideas, and explore new ways of getting things done. Whether you are part of our Employee Community Groups, or part of a global project, we ask you to bring your open-minded attitude and collaborative spirit. In return, you will be part of a team where your unique perspectives are celebrated.

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Social Media Manager

Angel City VA Recruitment

Hoy

Trabajo visto

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Descripción Del Trabajo

workfromhome

Social Media Manager

Location: Remote

Department: Marketing & Communications

Reports to: Head of Marketing / Brand Director

About the Role

We’re looking for a dynamic Social Media Manager to lead our brand’s digital voice across platforms. You’ll be the architect behind our online presence—crafting compelling content, building community, and driving engagement that translates into real-world impact. If you live and breathe trends, analytics, and creative storytelling, we want to hear from you.

Key Responsibilities

  • Develop and execute multi-platform social media strategies aligned with brand goals
  • Create, curate, and schedule engaging content (text, image, video, stories, reels, etc.)
  • Monitor, respond to, and grow community engagement across all channels
  • Analyze performance metrics and adjust strategies for optimal reach and impact
  • Collaborate with design, marketing, and product teams to align messaging
  • Stay ahead of platform updates, algorithm changes, and emerging trends
  • Manage influencer partnerships and user-generated content campaigns
  • Prepare monthly reports with insights, wins, and recommendations

️ Requirements

  • Proven experience managing social media accounts for brands or organizations
  • Strong writing, editing, and visual storytelling skills
  • Proficiency in tools like Meta Business Suite, Hootsuite, Canva, or Adobe Creative Suite
  • Familiarity with analytics platforms (Google Analytics, Sprout Social, etc.)
  • Ability to adapt tone and messaging across different audiences and platforms
  • Creative thinker with a strategic mindset and attention to detail
  • Bonus: Experience with paid social campaigns and A/B testing

What We Offer

  • A collaborative, creative work environment
  • Opportunities for growth and professional development
  • Flexible work arrangements
  • A chance to shape the voice of a brand that values authenticity and innovation

Powered by JazzHR

AuOgv1pMoc

Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Marketing and Sales
  • Industries Internet Publishing

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Social Media Manager

Valle del Cauca, Valle del Cauca Healthy America Colombia S.A.S.

Publicado hace 3 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Healthy America Colombia S.A.S. está en la búsqueda de un(a) Diseñador Multimedia creativo(a) y estratégico(a) que potencie nuestra presencia digital y fortalezca el vínculo con nuestras audiencias.

Se busca profesional en comunicación, publicidad o carreras afines con experiencia laboral mínima de 2 años en el cargo de Diseñador Multimedia o Social Media Manager.

Debe tener capacidad de planear, ejecutar y supervisar el cronograma de creación de contenido audiovisual.

Sus responsabilidades incluyen:

  1. Creación, planeación, desarrollo y ejecución del cronograma de contenido audiovisual para diferentes eventos y plataformas de Healthy America.
  2. Manejo y dirección de la programación de videos promocionales, videos institucionales y redacción de guiones para estos.
  3. Realización de tomas fotográficas con enfoque en catálogo y publicidad.
  4. Colaborar con el equipo creativo en el desarrollo de actividades y campañas de las marcas.

Requisitos:

  • Educación mínima: Universidad / Carrera Profesional
  • 2 años de experiencia

Palabras clave: smo, social, red, community, medios, media, líder, jefe, gerente, manager, director, chief, lead, jefatura, regente

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Social Media Manager

Santander, Santander Ottomatik.io

Publicado hace 4 días

Trabajo visto

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Descripción Del Trabajo

workfromhome

Hi there! We are South and our client is looking for a Social Media Manager !

Note To Applicants

  • Eligibility: This position is open to candidates residing in Latin America.
  • Application Language: Please submit your CV in English. Applications submitted in other languages will not be considered.
  • Professional Presentation: We encourage you to showcase your professional experience by including a Loom video in the application form. While this is optional, candidates who provide a video presentation will be given priority.

About The Role

Our US-based client is looking for a hands-on Social Media Manager (70% creator / 30% manager) to build and scale our organic presence across LinkedIn and Facebook (current), and launch new communities on X, Instagram, and Reddit. You’ll own strategy, creation, publishing, and community engagement focused on fraud, data security, and cybersecurity in residential real estate—serving institutional SFR & multifamily operators, MLS/Association executives, and residential property managers.

What Success Looks Like (6–12 Months)

  • Follower growth: Material increases across all active platforms.
  • Engagement rate: Sustained lift in reactions, comments, shares, and saves.
  • Content velocity: Consistent, channel-appropriate posting cadence you define and run.
  • Pipeline impact: More booked meetings originating from organic social (tracked via agreed source/attribution).
  • Community building: Active dialogue and recurring participation within our niche (esp. LinkedIn + Reddit).

What You’ll Do

  • Own channel strategy & roadmap for LinkedIn, Facebook, X, Instagram, and Reddit—set goals, benchmarks, and posting cadence per platform.
  • Create the content: write posts/threads, design carousels/graphics, cut short-form clips, and package thought-leading narratives suited to each channel.
  • Engage the community: reply to comments/DMs, participate in relevant subreddits and industry chats, and cultivate power users/advocates.
  • Editorial calendar & repurposing: turn webinars, product updates, case studies, and industry news into snackable multi-channel content.
  • Analytics & iteration: report weekly/monthly performance; test hooks, formats, and CTAs to improve reach, engagement, and meeting conversions.
  • Light vendor management (as needed): brief and manage freelancers for overflow design/video; uphold timelines and quality.
  • Brand stewardship: maintain an educational, friendly, thought-leader voice with clear guardrails; ensure claims are accurate and compliant.
  • Social listening: monitor conversations on listing fraud, squatting scams, data/privacy issues, and policy trends; surface insights for marketing & product.

You Have

  • 3–5+ years growing B2B social channels (SaaS and/or real estate/proptech a plus).
  • A creator’s toolkit: copywriting, short-form video editing, basic graphic design, and story packaging across LinkedIn/X/IG/Reddit.
  • Proven track record turning organic social into qualified meetings (case studies or portfolio welcome).
  • Comfort operating as a team of one—from strategy to shipping—and knowing when to pull in freelancers.
  • Strong analytics chops (UTMs, dashboards, channel KPIs) and a test-and-learn mindset.
  • Familiarity with fraud/cybersecurity/data-security topics—or the curiosity to ramp quickly with industry nuance.

Nice to Have

  • Experience building Reddit communities and running AMAs or expert threads.
  • Knowledge of SFR/multifamily/MLS ecosystems and their decision makers.
  • Webinar clipping and motion graphics fundamentals.

Tools & Environment

  • You choose the stack (we’ll provision what you need): social scheduling/analytics, lightweight design (Figma/Canva), and video editing (CapCut/Premiere).
  • Access to freelancers when necessary; expectation is you create most content yourself.

Reporting & Work Style

  • Reports to the CEO.
  • Fully remote (no location/time-zone constraints stated).
  • High ownership, bias to ship, clear weekly reporting on progress and experiments.

How We Measure

  • Channel growth: follower adds and audience quality.
  • Engagement: rate and meaningful interactions (saves, comments, replies).
  • Content output: cadence you propose and deliver by channel.
  • Booked meetings from organic social (volume and trend).

If this opportunity sounds good to you, send us your resume! #J-18808-Ljbffr
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Social Media Manager

Kaizen Gaming

Publicado hace 4 días

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Descripción Del Trabajo

workfromhome

We are Kaizen Gaming

Kaizen Gaming, the team powering Betano, is one of the biggest GameTech companies in the world, operating in 19 markets. We always aim to leverage cutting-edge technology, providing the best experience to our millions of customers who trust us for their entertainment.

We are a diverse team of more than 2.700 Kaizeners, from 40+ nationalities spreading across 3 continents.

Our #oneteam is proud to be among the Best Workplaces in Europe and certified Great Place to Work across our offices. Here, there’ll be no average day for you. Ready to Press Play on Potential?

Let's start with the role

We are looking for a Social Media Manager with a creative, strategic mindset and a strong connection to Colombia’s digital culture. This role will be responsible for leading, optimizing, and scaling Betano’s organic social media strategy in Colombia, aligned with our global brand identity. They will work closely with the Marketing, Design, CRM, Sponsorship, and Product teams to ensure that all content reflects Betano’s voice and resonates with our local community.

As a Social Media Manager, you will:

  • Develop and implement a data-driven organic social media strategy aligned with the brand’s global and local objectives.
  • Manage and optimize the content calendar, ensuring relevant, engaging, and platform-adapted posts (Instagram, X, TikTok, YouTube, Facebook, etc.).
  • Execute organic campaigns focused on awareness, engagement, and community building, using Betano’s content pillars.
  • Use tools like Sprout, Brandwatch, or similar to measure performance (reach, engagement, conversions) and deliver monthly reports with insights and recommendations.
  • Lead the local influencer marketing strategy by identifying creators, building strategic partnerships, and boosting organic reach.
  • Activate real-time content (reactive marketing), leveraging trends and key moments in sports and entertainment.
  • Collaborate with Marketing, CRM, Sponsorship, and Product teams to align brand messaging across all channels.
  • Contribute to the translation and localization of global content (web, app, CRM), ensuring an authentic and relevant local voice;
  • Be fully available to work on weekends, especially Saturdays and Sundays, as this is when most major sporting events take place.

What you will bring:

  • Experience on producing social media content firsthand and a proven track record of managing and growing sports or sports betting communities;
  • At least 3 years of experience in social media management and/or digital content, preferably in the entertainment, sports, or online betting industries;
  • Deep understanding of platform-specific best practices (Instagram, Meta, X, YouTube, etc.) and content formats;
  • Experience with social media listening and performance tools (e.g., Sprout, Brandwatch, or similar);
  • Excellent written and verbal communication skills in English;
  • Proven ability to manage complex projects, collaborate cross-functionally, and influence without direct authority;
  • People management and stakeholder engagement experience is highly desirable.
  • Familiarity with AI-powered content creation tools is a nice-to-have.

Kaizen Gaming Perks

  • Hybrid way of working;
  • A buddy will support you with your onboarding;
  • Competitive pay and bonus scheme;
  • Private health insurance for you and your family;
  • Monthly meal allowance;
  • Developmental 360° feedback framework;
  • Unlimited access to Udemy & continuous training.
  • #LI-Hybrid

Recruitment Privacy Notice

Regarding the data you share with us, you may find and read our recruitment privacy notice here.

We are an equal opportunity employer committed to fostering a diverse and inclusive workplace. We welcome applications from individuals of all backgrounds, regardless of race, gender, religion, sexual orientation,or age.

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Social Media Manager

RemoteVA

Publicado hace 6 días

Trabajo visto

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Descripción Del Trabajo

workfromhome

Join to apply for the Social Media Manager role at RemoteVA

Join to apply for the Social Media Manager role at RemoteVA

This range is provided by RemoteVA. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$7,200.00/yr - $,800.00/yr

Job Description: Social Media Manager

We’re looking for a creative, independent thinker with a deep understanding of Instagram and social media trends. You’ll be responsible for managing the social presence of five brands, with a strong focus on aesthetics and reel editing. The ideal candidate will be able to create visually appealing, creative daily Instagram Stories and well-edited, sharp reels using the content we have, while ensuring a sleek, modern aesthetic that resonates with our audience.

Key Responsibilities:

  • Create visually captivating, daily Instagram Stories and reels that align with our sleek, minimalistic brand aesthetic
  • Edit sharp, engaging reels, using the right fonts for text to enhance storytelling and match the brand’s voice
  • Have a strong focus on aesthetics—selecting and pairing fonts, aligning text, and using lowercase text to create a clean, minimal look
  • Use Canva and CapCut (required) for content creation; proficiency in Premiere Pro and Lightroom is a plus
  • Edit videos and photos with advanced creativity and organization, ensuring high-quality output
  • Write engaging, witty, and emotionally resonant captions that reflect the brand’s voice and support visual storytelling
  • Manage and engage with the community by interacting with similar brands, answering DMs, and responding to comments in line with the brand’s tone
  • Use tools like ClickUp, Notion (preferred), or Airtable to manage multiple projects efficiently
  • Spend at least 15 minutes daily engaging with the audience to foster a relatable and socially intelligent brand presence
  • Use creative strategies like Q&A sessions, quizzes, and other interactive tools to build community engagement
  • Stay current with Instagram algorithms and analytics to maximize content reach and growth

Requirements

excellent copywriting skills

creative and thinks outside the box

should have a minimalistic design style.

Proven experience creating cohesive and aesthetically pleasing Instagram feeds and reels, with a focus on minimal, modern designs.

At least 1 year of social media management experience

Expertise in selecting fonts and text alignment for both stories and reels, ensuring a polished, engaging presentation.

Proficiency in Canva and CapCut (required); Premiere Pro and Lightroom (preferred but optional).

Strong video/photo editing skills with a keen eye for creative storytelling through Instagram reels and stories.

Familiarity with project management tools like ClickUp, Notion, or Airtable.

Benefits

Work From Home

Full - Time

Seniority level
  • Seniority level Mid-Senior level
Employment type
  • Employment type Full-time
Job function
  • Job function Management
  • Industries Technology, Information and Internet

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Social Media Director

Publicisgroupe

Publicado hace 8 días

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Descripción Del Trabajo

workfromhome
Company description

Somos Digitas, “The Connected Marketing Agency”, y como parte de Publicis Communications, hub creativo de Publicis Groupe, el grupo de comunicaciones más valioso del mundo, estamos comprometidos incansablemente con ayudar a las marcas a conectarse mejor con las personas a través de nuestro lema “Truth. Connection. Wonder.”. Acá mezclamos la fantasía y la verdad con los medios, la tecnología, la data y la creatividad para dar bienvenida a grandes posibilidades en el mundo moderno de la publicidad. Buscamos establecer mejores conexiones y lograr resultados contundentes a través de ideas que emocionan, provocan e inspiran. Somos unicornios orgullosos de ser infinitamente curiosos y transparentes, examinando el comportamiento humano para crear conexiones auténticas, entre marcas ambiciosas y consumidores.


Overview

En Medellín – Colombia , estamos en búsqueda de una persona para el cargo de Social Media & Influencer Marketing Director. Con más de 6 años de experiencia liderando estrategias digitales, su misión se centrará en colaborar con otros departamentos dentro de la agencia, como el equipo creativo, de contenido y de análisis, para asegurar una ejecución coherente y efectiva de las campañas.


Responsibilities

  • Guiar al equipo y elevar los servicios de nuestros clientes por medio de estrategias digitales, con conocimiento en plataformas sociales (TIKTOK, IG, FB, YT, X).
  • Hacer cultura de tren hacking y mantener actualizaciones, búsqueda de nuevas tecnologías y automatización.
  • Colaborar con otros departamentos dentro de la agencia, como el equipo creativo, de contenido y de análisis, para asegurar una ejecución coherente y efectiva de las campañas, así como, el seguimiento y apoyo en licitaciones.
  • Inspirar a nuestros clientes en sesiones de trabajo, conocimiento digital,insights , entre otros.
  • Manejar estrategias dePR e influenciadores , donde el contenido es un eje importante para conectar con los consumidores.
  • Relacionamiento con Managers, talentos, equipos internos.
  • Asegurar el cumplimiento de las negociaciones contractuales con manager e influencers.
  • Monitorear y analizar las métricas para evaluar el rendimiento y comportamiento de la audiencia para ajustar las estrategias y objetivos de las cuentas asignadas.
  • Desarrollo, creación y ejecución de estrategias de marketing en redes sociales alineadas con los objetivos de la marca.
  • Identificación y definición del target adecuado para las campañas.
  • Administrar el presupuesto asignado para campañas de social media e influencers y asegurarse de que los recursos se utilicen de manera eficiente y efectiva.
  • Monitorear y analizar mensualmente los KPIs para asegurar el cumplimiento de los objetivos estratégicos tanto de las áreas a cargo como del negocio.
  • Asegurar el cumplimiento de los procesos, políticas y procedimientos, de la compañía, tanto a nivel local como regional.

Qualifications

  • Solidas habilidades de liderazgo y gestión de equipos.
  • Experiencia avanzada en el manejo de plataformas de redes sociales, tales como: Facebook , Instagram , Twitter , LinkedIn , TikTok . Y en herramientas de gestión de redes sociales como Hootsuite , Buffer , Sprout Social , y Later , Además de monitoreo y escucha social como Brandwatch , Talkwalker , Mention , y NetBase , relacionadas con su área de desempeño.
  • Manejo de herramientas de analítica de redes sociales y de Data como Facebook Insights , Instagram Insights , Twitter Analytics , LinkedIn Analytics , y TikTok Analytics.
  • Experiencia en la interpretación de métricas de analítica e interpretación de datos para medir el rendimiento de las campañas y las estrategias de contenido.
  • Habilidad en la creación de estrategias de contenido que alineen con los objetivos de la marca y resuenen con la audiencia objetivo.
  • Conocimiento en la negociación de contratos, seguimiento de colaboraciones y análisis del impacto de las campañas de influencers, así como, experiencia en la identificación, selección y gestión de relaciones con influencers relevantes para la marca.
  • Manejo y conocimiento de las normativas y regulaciones relacionadas con la publicidad en redes sociales, la privacidad de los datos y la transparencia en las colaboraciones con influencers.
  • Deseable nivel de Inglés Avanzado.

Additional information

¿Qué Ofrecemos?

  • Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada Marcel, la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de 30.000 cursos en diferentes temas en donde podrá capacitarse según sus intereses. Además de conectar con las más de 100.000 mentes creativas de Publicis Groupe.
  • Contamos con beneficios como: trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños, además de, la oportunidad de aplicar a las diferentes vacantes a nivel global dentro de la compañía y la posibilidad de trabajar hasta 6 semanas al año desde otro país donde Publicis Groupe tenga presencia desde la iniciativa global Work Your World.

Publicis Groupe #ThePowerOfOne conecta la creatividad y la tecnología, celebrando #VivaLaDifference. Reconocemos y apreciamos las diferencias individuales como fortalezas que enriquecen a nuestros equipos y a la comunidad. ¡La diversidad y la inclusión son clave para nuestro éxito!

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