2.273 Ofertas de Social Media Strategist en Colombia
Social Media Strategist
Hoy
Trabajo visto
Descripción Del Trabajo
Who We Are
We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what's possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
- We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
Disclaimer:
We're currently on the lookout for potential candidates to join our talent pool via this job listing. Your qualifications will be assessed for both present positions and future opportunities. Should your skills align with a role and an opening arise, our recruitment team will reach out to you promptly. However, please keep in mind that this doesn't guarantee immediate placement or communication.
A Day In The Life
- The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries. This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution. As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients
Responsibilities
- Social Strategy Development: Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships
- Influencer Programming Strategy & Production: Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns. This is inclusive of negotiating, communicating deliverables, seeing partnership through from execution to completion, and reporting on performance
- Autonomous Workflow Management: Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts
- Creative Strategy Development: Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs, utilizing past months performance to drive strategic changes while incorporating trend-driven and relevant social context
- Social Content Execution: Create and implement monthly content calendars that align with the overall social media strategy, ensuring consistent posting schedules and content themes for client accounts
- Trendspotting: Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team
- Collaborative Team Meetings: Actively participate in team meetings, contributing creative insights, sharing industry updates, and collaborating on cross-functional initiatives
- Client Communication: Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements
- 2+ years of experience in social media (agency experience preferred)
- Industry Expertise: Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies
- Client Variety: Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility
- Brand Voice & Tone: Experience in crafting and maintaining unique brand voices for clients, ensuring consistency and authenticity in all social media content
- Results and Impact: Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs; proficiency in leveraging data and analytics to refine and optimize social strategies for maximum impact
Key Performance Indicators (KPIs)
- Established goals/targets for 100% of accounts
- Hitting within 15% of target forecast OR having key recommendations in place to hit goals
- Below 10% Client Churn Rate
- Understands all strategies of department and can execute on 100% Can navigate 100%+ difficult probing questions on performance
Most Important Things (MITs)
- Client Performance and Sentiment
- Autonomous workflow management and account ownership
- Department Support
Benefits & Perks
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at
. If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at
before taking any further action in relation to the correspondence.
Social Media Strategist
Hoy
Trabajo visto
Descripción Del Trabajo
Company Description
Somos Digitas, "The Connected Marketing Agency", y como parte de Publicis Communications, hub creativo de Publicis Groupe, el grupo de comunicaciones más valioso del mundo, estamos comprometidos incansablemente con ayudar a las marcas a conectarse mejor con las personas a través de nuestro lema "Truth. Connection. Wonder.". Acá mezclamos la fantasía y la verdad con los medios, la tecnología, la data y la creatividad para dar bienvenida a grandes posibilidades en el mundo moderno de la publicidad. Buscamos establecer mejores conexiones y lograr resultados contundentes a través de ideas que emocionan, provocan e inspiran. Somos unicornios
orgullosos de ser infinitamente curiosos y transparentes, examinando el comportamiento humano para crear conexiones auténticas, entre marcas ambiciosas y consumidores.
Overview
En
Bogota - Colombia,
estamos en búsqueda de un
Social Media Strategist.
Con más de 3 años de experiencia en agencias de publicidad, su misión se centrará en desarrollar y ejecutar estrategias de redes sociales efectivas y creativas que fortalezcan la presencia de las marcas, fomentando la interacción con la audiencia y alcanzando los objetivos comerciales de los clientes, utilizando análisis de datos y tendencias del mercado para optimizar el impacto y la relevancia del contenido.
Responsibilities
- Desarrollar e implementar estrategias de redes sociales que alineen con los objetivos comerciales de alto nivel, asegurando una posición competitiva en el mercado.
- Liderar, motivar y coordinar equipos internos y agencias externas para optimizar la eficiencia en la ejecución de campañas.
- Utilizar análisis avanzados para tomar decisiones fundamentadas, identificar oportunidades de mejora y ajustar tácticas, garantizando la maximización del impacto y el retorno de inversión.
- Desarrollar planes para aumentar la visibilidad de la marca y fomentar relaciones sólidas con las audiencias clave, utilizando insights de mercado estratégicos para informar las decisiones.
- Evaluar y mejorar continuamente los procesos internos para asegurar que las operaciones sean efectivas, eficientes y alineadas con las mejores prácticas de la industria.
- Mantenerse actualizado con las tendencias del mercado y las iniciativas de los competidores, integrando aprendizajes clave en estrategias futuras para permanecer a la vanguardia.
Qualifications
- Experiencia demostrada en liderar equipos y desarrollar estrategias de redes sociales de impacto global.
- Dominio de herramientas de análisis y métricas de performance, con capacidad para interpretar datos complejos y derivar recomendaciones estratégicas.
- : Profundo conocimiento y experiencia gestionando plataformas de redes sociales y herramientas de seguimiento y escucha social.
- Habilidad para prever tendencias emergentes y adaptar tácticas proactivamente para capitalizar nuevas oportunidades.
- Fuerte habilidad para comunicarse efectivamente con stakeholders de todos los niveles, asegurando alineación y entendimiento mutuo.
Additional Information
- Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada Marcel, la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de cursos en diferentes temas en donde podrá capacitarse según sus intereses. Además de conectar con las más de mentes creativas de Publicis Groupe.
- Contamos con beneficios como: trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños, además de, la oportunidad de aplicar a las diferentes vacantes a nivel global dentro de la compañía y la posibilidad de trabajar hasta 6 semanas al año desde otro país donde Publicis Groupe tenga presencia desde la iniciativa global Work Your World.
Publicis Groupe
#ThePowerOfOne
conecta la creatividad y la tecnología, celebrando
#VivaLaDifference.
Reconocemos y apreciamos las diferencias individuales como fortalezas que enriquecen a nuestros equipos y a la comunidad. La diversidad y la inclusión son clave para nuestro éxito
Social Media Strategist
Hoy
Trabajo visto
Descripción Del Trabajo
¿Quiénes Somos?
Somos una agencia internacional innovadora que fusiona Marketing Digital y Tecnología (Martech) para ofrecer soluciones de alto rendimiento. Ayudamos a las empresas a tomar decisiones estratégicas en comunicación y publicidad digital, combinando creatividad, tecnología y resultados.
Nuestro equipo de expertos, los ROI UPERS, domina 14 idiomas y áreas como SEO, SEA, Social Media, PR, marketing de contenidos, automatización, creatividad, desarrollo web e inteligencia de negocios.
Con presencia en Madrid, Barcelona, Alicante, Valencia, La Coruña, Lisboa, Ciudad de México, Buenos Aires y Bogotá, trabajamos con más de 100 clientes en todo el mundo.
Nuestro ADN
El valor de ROI UP está en cada uno de los que formamos este equipo. Creemos en la transformación del entorno digital, impulsada por un grupo que aporta su visión innovadora, inquietudes y talento. Actuamos de manera honesta, transparente y colaborativa, siempre con el objetivo de ayudar a desarrollar y fortalecer tanto a nuestros empleados como a nuestros clientes. Juntos, transformamos desafíos en oportunidades para evolucionar y lograr el éxito.
¿Qué necesitamos por tu parte?
- Experiencia comprobada como creador de contenidos.
- Conocimiento y habilidad para levantar contenido audiovisual.
- Conocimiento en gestión de comunidades.
- Habilidades de comunicación y comprensión de la audiencia.
- Redacción y manejo de ortografía.
- Capacidad de planeación y ejecución.
¿Qué llevarás a cabo?
- Levantamiento de contenido audiovisual en diversos entornos y destinos.
- Edición del contenido audiovisual.
- Elaboración de las parrillas de contenido con respaldo de contenido audiovisual.
- Escucha activa (social listening).
- Monitoreo de competencia e informes de competencia.
- Calendarización de los contenidos.
- Detectar situaciones de crisis reputacional.
- Realizar informes mensuales de gestión social media.
- Responsable de gestionar la comunidad de las redes sociales, implementando acciones para el mantenimiento, crecimiento o interacción de estas.
- Asistencia a eventos donde se requiera levantamiento de contenido para redes sociales.
- Inglés alto (mínimo C1) y alta capacidad de comunicación.
¿Por qué nosotros? Porque.
- Somos más de 180 personas de 18 nacionalidades diferentes que sentimos pasión por nuestro trabajo.
- Cada día será un reto
- Tendrás formación continua de la mano de todo el equipo y las distintas formaciones externas.
- Tenemos muy buen ambiente
Social media strategist
Hoy
Trabajo visto
Descripción Del Trabajo
Social media strategist
In order to be considered for the role please fill out this form:
Role Overview:
We are seeking a dynamic and results-driven Channel & Creator Manager to manage and optimize our Shopify and TikTok Shop presence while leading creator partnerships across TikTok and Instagram. This role will bridge the gap between product, content, and performance marketing, ensuring flawless execution and measurable results. The ideal candidate will have a strong understanding of e-commerce platforms, creator marketing, and a keen ability to manage both paid and organic influencer collaborations.
Key Responsibilities:
1. Sales Channel Operations:
Shopify:
- Upload and update product listings, images, descriptions, pricing, and collections.
- Manage Shopify developments, including apps, themes, integrations, and custom builds.
- Troubleshoot and resolve product mapping issues and address miscellaneous backend tasks.
TikTok Shop:
- Upload and maintain product listings, images, and pricing on TikTok Shop.
- Monitor and resolve product mapping issues, compliance flags, and other related tasks.
2. Creator Scouting & Management:
Paid Partnerships:
- Scout and shortlist creators for paid scripted content or brand partnerships.
- Negotiate rates, deliverables, and timelines while staying within budget.
- Oversee contracts, project briefs, and final asset delivery.
- Track performance and ROI of paid creator campaigns.
Organic Collaborations:
- Identify and approach creators for organic collaborations across TikTok and Instagram.
- Negotiate terms such as product seeding, gifting, and affiliate arrangements.
- Build and maintain strong creator relationships to ensure timely content posting.
- Track and report on organic content performance.
Requirements:
- Proven experience in e-commerce, specifically managing Shopify and TikTok Shop.
- Strong knowledge of creator marketing and influencer relationship management.
- Exceptional project management skills, with the ability to handle multiple tasks simultaneously.
- Excellent negotiation, communication, and interpersonal skills.
- Ability to track and report on campaign performance, with a focus on results and ROI.
Location:
100% Remote work
Job Type:
Full-time, 9:00 am to 5:00 pm EST
Salary:
USD based on experience
Social Media Strategist
Hoy
Trabajo visto
Descripción Del Trabajo
Company Description
Desde 1926, en Publicis Groupe hemos evolucionado para convertirnos en el grupo de comunicaciones más valioso del mundo, donde la creatividad y la transformación no solo se celebran, sino que se potencian a diario. Hoy somos más que una empresa; somos una plataforma conectada operando bajo la filosofía de #ThePowerOfOne, combinando eficiencia e innovación en un modelo que busca brindar a nuestros clientes un acceso sin fronteras a lo mejor de cada servicio. En una era de convergencia y empoderamiento, nos entusiasma atraer a personas apasionadas para guiar a nuestros clientes en su transformación, ayudándoles a reinventarse y prosperar en medio de la disrupción digital
.
Overview
En
Medellín - Colombia,
estamos en búsqueda de un
Social Media Strategist.
Con más de 4 años de experiencia en agencias de publicidad, su misión se centrará en desarrollar y ejecutar estrategias de redes sociales efectivas y creativas que fortalezcan la presencia de las marcas, fomentando la interacción con la audiencia y alcanzando los objetivos comerciales de los clientes, utilizando análisis de datos y tendencias del mercado para optimizar el impacto y la relevancia del contenido.
Responsibilities
- Definir la estrategia de social media y garantizar la ejecución, guiando al equipo de la marca y de la agencia, estableciendo: best practices, recomendaciones a partir del análisis de competidores y benchmark.
- Identificar las características y funcionamiento de cada plataforma social y entendiendo el comportamiento de las audiencias actuales y potenciales de la marca.
- Entender cómo manejar de forma efectiva las tendencias culturales en real time, generando recomendaciones estratégicas y de contenido para ser relevantes, capitalizando las que sean de valor para la marca.
- Articular las estrategias digitales desde Social media para aportar en los objetivos de comunicación de las marcas.
- Investigar temáticas relevantes a nivel de categoría, industria, contexto sociocultural, noticias, que permitan mantenernos al tanto y dar respuesta oportuna a nuestros clientes sobre oportunidades de participación y/o activación.
- Definir tendencias de relevancia que sumen a la construcción de las plataformas digitales y de contenido de parrilla de las marcas.
- Identificar tendencias de conversación, de formatos, algoritmos, temáticas, categoría, industria etc., que nos permita tomar decisiones para el posicionamiento y engagement de contenidos digitales.
- Asegurar el cumplimiento de los procesos, políticas y procedimientos, de la compañía, tanto a nivel local como regional.
Qualifications
- Capacidad para interpretar métricas y estadísticas de campañas.
- Familiaridad con diversas plataformas de redes sociales (Instagram, TikTok, YouTube, etc.)
- Habilidades en planificación y gestión de proyectos para coordinar múltiples campañas y cumplir con los plazos establecidos.
- Conocimiento en herramientas de Social Listening (Brandwatch, Netbase, entre otras), identificación tendencias y análisis de mercados ((Trendwatching)
- Manejo y conocimientos de TikTok Creative Center, y, herramientas de benchmarking e insights: Answer the Public y Semrush.
Additional Information
- Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada Marcel, la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de cursos en diferentes temas en donde podrá capacitarse según sus intereses. Además de conectar con las más de mentes creativas de Publicis Groupe.
- Contamos con beneficios como: trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños, además de, la oportunidad de aplicar a las diferentes vacantes a nivel global dentro de la compañía y la posibilidad de trabajar hasta 6 semanas al año desde otro país donde Publicis Groupe tenga presencia desde la iniciativa global Work Your World.
Publicis Groupe
#ThePowerOfOne
conecta la creatividad y la tecnología, celebrando
#VivaLaDifference.
Reconocemos y apreciamos las diferencias individuales como fortalezas que enriquecen a nuestros equipos y a la comunidad. La diversidad y la inclusión son clave para nuestro éxito
Social Media Strategist
Publicado hace 2 días
Trabajo visto
Descripción Del Trabajo
Join to apply for the Social Media Strategist role at Digitas Colombia
2 days ago Be among the first 25 applicants
Join to apply for the Social Media Strategist role at Digitas Colombia
orgullosos de ser infinitamente curiosos y transparentes, examinando el comportamiento humano para crear conexiones auténticas, entre marcas ambiciosas y consumidores.
Company Description
Somos Digitas, “The Connected Marketing Agency”, y como parte de Publicis Communications, hub creativo de Publicis Groupe, el grupo de comunicaciones más valioso del mundo, estamos comprometidos incansablemente con ayudar a las marcas a conectarse mejor con las personas a través de nuestro lema “Truth. Connection. Wonder.”. Acá mezclamos la fantasía y la verdad con los medios, la tecnología, la data y la creatividad para dar bienvenida a grandes posibilidades en el mundo moderno de la publicidad. Buscamos establecer mejores conexiones y lograr resultados contundentes a través de ideas que emocionan, provocan e inspiran. Somos unicornios orgullosos de ser infinitamente curiosos y transparentes, examinando el comportamiento humano para crear conexiones auténticas, entre marcas ambiciosas y consumidores.
Overview
En Bogotá - Colombia, estamos en búsqueda de un Social Media Strategist. Con más de 3 años de experiencia en agencias de publicidad, su misión se centrará en desarrollar y ejecutar estrategias de redes sociales efectivas y creativas que fortalezcan la presencia de las marcas, fomentando la interacción con la audiencia y alcanzando los objetivos comerciales de los clientes, utilizando análisis de datos y tendencias del mercado para optimizar el impacto y la relevancia del contenido.
Responsibilities
- Desarrollar e implementar estrategias de redes sociales que alineen con los objetivos comerciales de alto nivel, asegurando una posición competitiva en el mercado.
- Liderar, motivar y coordinar equipos internos y agencias externas para optimizar la eficiencia en la ejecución de campañas.
- Utilizar análisis avanzados para tomar decisiones fundamentadas, identificar oportunidades de mejora y ajustar tácticas, garantizando la maximización del impacto y el retorno de inversión.
- Desarrollar planes para aumentar la visibilidad de la marca y fomentar relaciones sólidas con las audiencias clave, utilizando insights de mercado estratégicos para informar las decisiones.
- Evaluar y mejorar continuamente los procesos internos para asegurar que las operaciones sean efectivas, eficientes y alineadas con las mejores prácticas de la industria.
- Mantenerse actualizado con las tendencias del mercado y las iniciativas de los competidores, integrando aprendizajes clave en estrategias futuras para permanecer a la vanguardia.
- Experiencia demostrada en liderar equipos y desarrollar estrategias de redes sociales de impacto global.
- Dominio de herramientas de análisis y métricas de performance, con capacidad para interpretar datos complejos y derivar recomendaciones estratégicas.
- : Profundo conocimiento y experiencia gestionando plataformas de redes sociales y herramientas de seguimiento y escucha social.
- Habilidad para prever tendencias emergentes y adaptar tácticas proactivamente para capitalizar nuevas oportunidades.
- Fuerte habilidad para comunicarse efectivamente con stakeholders de todos los niveles, asegurando alineación y entendimiento mutuo.
- Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada Marcel, la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de 30.000 cursos en diferentes temas en donde podrá capacitarse según sus intereses. Además de conectar con las más de 100.000 mentes creativas de Publicis Groupe.
- Contamos con beneficios como: trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños, además de, la oportunidad de aplicar a las diferentes vacantes a nivel global dentro de la compañía y la posibilidad de trabajar hasta 6 semanas al año desde otro país donde Publicis Groupe tenga presencia desde la iniciativa global Work Your World.
- Seniority level Not Applicable
- Employment type Full-time
- Job function Marketing and Sales
- Industries Advertising Services
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#J-18808-LjbffrSocial Media Strategist
Publicado hace 3 días
Trabajo visto
Descripción Del Trabajo
We are a tech-enabled growth firm at the intersection of marketing, consulting, and data intelligence, igniting revenue and brand recognition for leading and emerging companies worldwide. As a people-first firm, we value diversity in backgrounds and experiences.
We offer best-in-class services, including SEO, Content Marketing, Paid Media, Social Media Marketing, and more. Our proprietary technology, nova, analyzes businesses through first-party data, simplifying investment planning and providing value in unparalleled ways.
The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries. This role involves developing unique brand voices, managing influencer relationships, and overseeing content creation and execution.
Responsibilities:- Social Strategy Development: Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience.
- Influencer Programming Strategy & Production: Proficient in strategically driving influencer programming through identifying, vetting, and slating influencer talent and creators for campaigns.
- Autonomous Workflow Management: Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts.
- Creative Strategy Development: Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs.
- Social Content Execution: Create and implement monthly content calendars that align with the overall social media strategy.
- Trendspotting: Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes.
- Collaborative Team Meetings: Actively participate in team meetings, contributing creative insights and sharing industry updates.
- Client Communication: Maintain clear and effective communication with clients, providing regular updates on campaign progress and results.
- 2+ years of experience in social media (agency experience preferred).
- Industry Expertise: Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape.
- Client Variety: Proven track record of successfully managing social media strategies for multiple clients spanning various industries.
- Brand Voice & Tone: Experience in crafting and maintaining unique brand voices for clients.
- Results and Impact: Proven history of developing and managing social campaigns that drove impactful results across various KPIs.
We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds. Diversity in our team's backgrounds and experiences is paramount.
#J-18808-LjbffrSé el primero en saberlo
Acerca de lo último Social media strategist Empleos en Colombia !
Social Media Strategist
Publicado hace 3 días
Trabajo visto
Descripción Del Trabajo
We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A Day In The Life
- The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries. This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution. As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients
Responsibilities
- Social Strategy Development: Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships
- Influencer Programming Strategy & Production: Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns. This is inclusive of negotiating, communicating deliverables, seeing partnership through from execution to completion, and reporting on performance
- Autonomous Workflow Management: Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts
- Creative Strategy Development: Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs, utilizing past months performance to drive strategic changes while incorporating trend-driven and relevant social context
- Social Content Execution: Create and implement monthly content calendars that align with the overall social media strategy, ensuring consistent posting schedules and content themes for client accounts
- Trendspotting: Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team
- Collaborative Team Meetings: Actively participate in team meetings, contributing creative insights, sharing industry updates, and collaborating on cross-functional initiatives
- Client Communication: Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements
- 2+ years of experience in social media (agency experience preferred)
- Industry Expertise: Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies
- Client Variety: Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility
- Brand Voice & Tone: Experience in crafting and maintaining unique brand voices for clients, ensuring consistency and authenticity in all social media content
- Results and Impact: Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs; proficiency in leveraging data and analytics to refine and optimize social strategies for maximum impact
Key Performance Indicators (KPIs)
- Established goals/targets for 100% of accounts
- Hitting within 15% of target forecast OR having key recommendations in place to hit goals
- Below 10% Client Churn Rate
- Understands all strategies of department and can execute on 100% Can navigate 100%+ difficult probing questions on performance
Most Important Things (MITs)
- Client Performance and Sentiment
- Autonomous workflow management and account ownership
- Department Support
Benefits & Perks
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.
#J-18808-LjbffrSocial Media Strategist
Publicado hace 5 días
Trabajo visto
Descripción Del Trabajo
Company Description
Desde 1926, en Publicis Groupe hemos evolucionado para convertirnos en el grupo de comunicaciones más valioso del mundo, donde la creatividad y la transformación no solo se celebran, sino que se potencian a diario. Hoy somos más que una empresa; somos una plataforma conectada operando bajo la filosofía de #ThePowerOfOne, combinando eficiencia e innovación en un modelo que busca brindar a nuestros clientes un acceso sin fronteras a lo mejor de cada servicio. En una era de convergencia y empoderamiento, nos entusiasma atraer a personas apasionadas para guiar a nuestros clientes en su transformación, ayudándoles a reinventarse y prosperar en medio de la disrupción digital.
Job DescriptionEn Bogotá - Colombia, estamos en búsqueda de un Social Media Strategist. Con más de 4 años de experiencia en agencias de publicidad, su misión se centrará en desarrollar y ejecutar estrategias de redes sociales efectivas y creativas que fortalezcan la presencia de las marcas, fomentando la interacción con la audiencia y alcanzando los objetivos comerciales de los clientes, utilizando análisis de datos y tendencias del mercado para optimizar el impacto y la relevancia del contenido.
Responsibilities- Definir la estrategia de social media y garantizar la ejecución, guiando al equipo de la marca y de la agencia, estableciendo: best practices, recomendaciones a partir del análisis de competidores y benchmark.
- Identificar las características y funcionamiento de cada plataforma social y entendiendo el comportamiento de las audiencias actuales y potenciales de la marca.
- Entender cómo manejar de forma efectiva las tendencias culturales en real time, generando recomendaciones estratégicas y de contenido para ser relevantes, capitalizando las que sean de valor para la marca.
- Articular las estrategias digitales desde Social media para aportar en los objetivos de comunicación de las marcas.
- Investigar temáticas relevantes a nivel de categoría, industria, contexto sociocultural, noticias, que permitan mantenernos al tanto y dar respuesta oportuna a nuestros clientes sobre oportunidades de participación y/o activación.
- Definir tendencias de relevancia que sumen a la construcción de las plataformas digitales y de contenido de parrilla de las marcas.
- Identificar tendencias de conversación, de formatos, algoritmos, temáticas, categoría, industria etc., que nos permita tomar decisiones para el posicionamiento y engagement de contenidos digitales.
- Asegurar el cumplimiento de los procesos, políticas y procedimientos, de la compañía, tanto a nivel local como regional.
- Capacidad para interpretar métricas y estadísticas de campañas.
- Familiaridad con diversas plataformas de redes sociales (Instagram, TikTok, YouTube, etc.)
- Habilidades en planificación y gestión de proyectos para coordinar múltiples campañas y cumplir con los plazos establecidos.
- Conocimiento en herramientas de Social Listening(Brandwatch, Netbase, entre otras), identificación tendencias y análisis de mercados(Trendwatching)
- Manejo y conocimientos deTikTok Creative Center, y, herramientas de benchmarking e insights: Answer the Public y Semrush.
- Contamos con una plataforma de interacción y conexión basada en inteligencia artificial llamada Marcel, la cual cuenta con herramientas de e-learning como Udemy y LinkedIn Learning, con más de 30.000 cursos en diferentes temas en donde podrá capacitarse según sus intereses. Además de conectar con las más de 100.000 mentes creativas de Publicis Groupe.
- Contamos con beneficios como: trabajo hibrido, fondo de empleados, seguro de vida, día libre de cumpleaños, además de, la oportunidad de aplicar a las diferentes vacantes a nivel global dentro de la compañía y la posibilidad de trabajar hasta 6 semanas al año desde otro país donde Publicis Groupe tenga presencia desde la iniciativa global Work Your World.
Publicis Groupe #ThePowerOfOne conecta la creatividad y la tecnología, celebrando #VivaLaDifference. Reconocemos y apreciamos las diferencias individuales como fortalezas que enriquecen a nuestros equipos y a la comunidad. ¡La diversidad y la inclusión son clave para nuestro éxito!
#J-18808-LjbffrSocial Media Strategist
Publicado hace 6 días
Trabajo visto
Descripción Del Trabajo
We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.
As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.
At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.
Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.
We support 100% remote, in-office, or hybrid work styles for anyone legally eligible to work in the U.S.
A Day In The Life
- The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries. This role involves developing unique brand voices, managing influencer relationships, and overseeing A-Z content creation and execution. As a highly autonomous and creative team member, the Social Strategist navigates a fast-paced workload, actively participates in team collaboration, and remains at the forefront of industry trends to consistently drive innovative and impactful social media campaigns for clients
Responsibilities
- Social Strategy Development: Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships
- Influencer Programming Strategy & Production: Proficient in strategically driving influencer programming through identifying, vetting and slating influencer talent and creators for campaigns. This is inclusive of negotiating, communicating deliverables, seeing partnership through from execution to completion, and reporting on performance
- Autonomous Workflow Management: Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts
- Creative Strategy Development: Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs, utilizing past months performance to drive strategic changes while incorporating trend-driven and relevant social context
- Social Content Execution: Create and implement monthly content calendars that align with the overall social media strategy, ensuring consistent posting schedules and content themes for client accounts
- Trendspotting: Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes, actively bringing fresh ideas and strategies to the team
- Collaborative Team Meetings: Actively participate in team meetings, contributing creative insights, sharing industry updates, and collaborating on cross-functional initiatives
- Client Communication: Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement
- Employ AI technologies to enhance and optimize business processes
- Utilize and leverage Power Digital's Nova ecosystem as it relates to your department
Role Requirements
- 2+ years of experience in social media (agency experience preferred)
- Industry Expertise: Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape, must have examples of applying this knowledge to enhance strategies
- Client Variety: Proven track record of successfully managing social media strategies for multiple clients spanning various industries, demonstrating adaptability and versatility
- Brand Voice & Tone: Experience in crafting and maintaining unique brand voices for clients, ensuring consistency and authenticity in all social media content
- Results and Impact: Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs; proficiency in leveraging data and analytics to refine and optimize social strategies for maximum impact
Key Performance Indicators (KPIs)
- Established goals/targets for 100% of accounts
- Hitting within 15% of target forecast OR having key recommendations in place to hit goals
- Below 10% Client Churn Rate
- Understands all strategies of department and can execute on 100% Can navigate 100%+ difficult probing questions on performance
Most Important Things (MITs)
- Client Performance and Sentiment
- Autonomous workflow management and account ownership
- Department Support
Benefits & Perks
- Base salary + commission opportunities
- Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium
- 401(k) plan - 4% employer contribution matching
- Unlimited Time Off available on day one
- Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors
- Fully flex work environment: full-remote, in-office, or hybrid
- A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck
- Employee Assistance Program (EAP)
- 12 observed United States national holidays + 2 mental health recharge days per year
- Unlimited opportunities for growth & leadership within a rapidly growing firm
- Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s)
- Quarterly awards including prize money and recognition for outstanding performance
- Opportunities to be involved in company DEI initiatives
Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.
Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.
#J-18808-Ljbffr