128 Ofertas de Marketing Digital en Colombia

Buscamos Técnico, Tecnólogo o Profesional en publicidad, comunicaciones, administración o a fines, con experiencia mínimo de 6 meses en el área de Marketing Digital; a continuación, te presentamos las responsabilidades que tendrás a cargo:
Redactar y publicar contenido online en el sitio web y en las redes sociales.
Creación de parrilla de contenido (interno y externo).
Seguimiento y gestión de leads de la base de oportunidades.
Revisión de perfiles y estados en el WhatsApp Business.
Creación de emails marketing.
Comunicación por medios digitales.
Investigaciones de mercado por medio de páginas web.
Colaborar activamente en la preparación de presentaciones.
Comunicarse con los clientes por teléfono y correo electrónico.
Actualizar las páginas de las redes sociales.

Debe contar con Manejo de redes sociales (Youtube, Linkedin y Whatsapp).

¡Si cumples el perfil, por favor aplica a nuestra oferta laboral! ¡Te estamos esperando!

Términos que coinciden entre tu perfil y la oferta de trabajo (agrégalos dentro de tu hoja de vida)

Con los beneficios exclusivos de elempleo Gold o Silver.

Con el envío de tus datos personales autorizas al potencial empleador, el tratamiento de tus datos personales para la oferta de empleo, de acuerdo con la política de tratamiento de datos de Leadersearch S.A.S. (Elempleo). Podrás participar gratuitamente en los procesos de selección; no debes pagar sumas de dinero por ningún concepto. Dirígete al potencial empleador ante cualquier consulta o reclamo. Para ofertas confidenciales contáctanos a:

ABOUT US

Contáctica is the leading Martech Creative Agency in Puerto Rico, a strong challenger in Latin America, and a dynamic catalyst for growth in the U.S. mainland. For over 20 years we have challenged thestatus quoand accelerated the evolution of visionary companies and their teams by delivering pioneering knowledge, transformative Martech Solutions, and full-spectrum Marketing Agency Services.

With headquarters in Puerto Rico and Colombia, and a closely integrated team working from across ten countries, we are uniquely positioned to serve key industries such as Banking, Insurance, and Consumer Packaged Goods (CPGs), while tackling the most complex brand, product, and business challenges of today and tomorrow.

In 2025, as we enter a new era of Hyper-Evolution, we are passionately committed to drive growth and innovation by leveraging the Power of Humanity + Artificial Intelligence. Our unwavering focus remains untouched: to provide exceptional business outcomes through Strategic-Thinking, Creativity, and Deep Client Insight, augmented by Cutting-Edge Technologies.

If you share our Beliefs—and are committed to Act on them fully—we invite you to read the requirements of this position and consider applying.

JOB DESCRIPTION

Contáctica is seeking a Marketing Digital Analyst with 3–4 years of experience in digital campaign measurement, reporting, and analytics, as well as the management and optimization of web analytics platforms. This strategic, hands-on role combines strong analytical capabilities, attention to detail, and a client-focused approach to transform complex data into actionable insights that drive strategic decision-making.

You will lead the conceptualization of measurement frameworks, manage and optimize analytics tools, analyze performance across digital channels, and deliver clear, impactful reports that guide marketing strategies. The ideal candidate demonstrates mastery of digital analytics tools (such as Google Analytics, Google Tag Manager, and Looker Studio) and has the ability to work seamlessly across multiple client projects, interpreting data and presenting insights that align with business objectives.

As a key partner to our clients and internal teams, you will collaborate closely with media, creative, and strategy teams to ensure analytics are integrated into every stage of the marketing process — always with a results-driven, client-first mindset.

KEY RESPONSIBILITIES

• Conceptualize, measure, and analyze the performance of digital marketing campaigns across multiple platforms.
• Conduct in-depth data analysis, ensure data quality (Data QA), and prepare strategic reports using Excel, Looker Studio, and Power BI.
• Evaluate and monitor campaign performance in platforms such as Facebook Ads and Google Ads, identifying opportunities for optimization.
• Analyze Paid Media data for both own brands and competitors to improve ROI and performance.
• Manage and optimize SEO metrics to enhance search engine visibility and traffic.
• Provide analytical support for continuous improvement initiatives across brands.
• Build and maintain strong client relationships, acting as a trusted analytical advisor.
• Automate analytical processes and reporting workflows to increase efficiency.
• Analyze website data using platforms such as Google Analytics 4, Hotjar, and Semrush to identify user behavior trends and improvement opportunities.
• Apply Conversion Rate Optimization (CRO) strategies to increase conversion rates and business outcomes.
  

QUALIFICATIONS

• Bachelor’s degree in Marketing, Advertising, Business Administration, Economics, or a related field.
• 3–4 years of proven experience in data analysis and digital marketing.
• Proficiency in SQL, GCP, and relational databases.
• Hands-on experience with ad management platforms (Google Ads, Meta Ads).
• Expertise in web analytics tools (Google Analytics 4, Google Tag Manager).
• Proficiency with data visualization tools (Power BI, Looker Studio).
• Advanced skills in structuring and analyzing data using Excel and BigQuery.
• Basic knowledge of SEO, CSS, and JavaScript.
• Strong written communication skills and high attention to detail.
• Experience with CRO methodologies and Paid Media performance analysis.
• Ability to manage multiple priorities, balancing urgency and importance.
  

COMPETENCIES

• Analytical Skills – Strong ability to interpret and synthesize complex data to generate actionable insights.
• Effective Communication – Clear and concise interaction with clients and internal teams, both technical and non-technical.
• Attention to Detail – Precision in data collection, validation, and reporting.
• Teamwork – Collaborative mindset to contribute effectively within cross-functional teams.
• Critical Thinking – Ability to assess problems, identify root causes, and recommend strategic solutions.
• Adaptability & Flexibility – Capacity to adjust quickly to changing priorities, tools, and market conditions.
  

START THE JOURNEY

If you share our beliefs—and are committed to act on them fully—we invite you toapply to join our team and experience the thrill of working in a fast-paced, cutting-edge, mostly remote environment.

Apply here and start the journey . Please include a personal letter with your application explaining why you're the best person for this position.

___

We are Contáctica, a technology and creativity company tackling the most complex brand, product, and business challenges of today and tomorrow while serving key industries such as banking, insurance, and consumer packaged goods (CPGs).

Somos el primer grupo editorial y de comunicación español, de capital familiar, que lidera una amplia oferta al servicio de la cultura, la formación, la información y el entretenimiento audiovisual, con presencia en más de 20 países, conectando con 25 millones de personas cada día. Todos los profesionales y empresas del Grupo Planeta compartimos unos principios que tienen como base las personas, la ética, la calidad y la excelencia en el trabajo.

Importante Grupo de Universidades busca, AUXILIAR DE MARKETING DIGITAL, Técnico, Tecnólogo o Profesional en publicidad, comunicaciones, administración o a fines, con experiencia mínimo de 1 año en el área de Marketing Digital.

• SLMV + Auxilio de transporte y prestaciones.
• Crecimiento profesional y oportunidades de carrera.
• Horario de Lunes a Viernes,
• Trabajo presencial

Funciones Auxiliar de Marketing:

• Gestión de redes sociales y contenido
• Apoyo en campañas digitales
• Investigación y análisis de datos
• Creación de contenido
• Mantenimiento de bases de datos
• Monitoreo de métricas y reportes
• Conocimientos en herramientas digitales.
• Pensamiento estratégico y analítico
• Nivel avanzado en manejo de las herramientas ofimáticas.

¡¡¡Si está interesado y cumple con el perfil favor aplicar!

• Minimo 1 año trabajando en el area de maketing digital.
• Técnico, Tecnólogo o Profesional en publicidad, comunicaciones, administración o a fines.