209 Ofertas de Director de Marketing en Colombia

Director de Marketing

Una importante empresa de consumo masivo se encuentra en la búsqueda de su Director de Marketing. Este profesional será responsable de dirigir y coordinar las estrategias de mercadeo y controlar las estrategias de ventas para posicionar las marcas y desarrollar los productos y servicios de la compañía. Su objetivo principal será incrementar la participación en el mercado y asegurar el cumplimiento de los márgenes de rentabilidad establecidos.

• Dirigir planificar y controlar los procesos procedimientos y actividades comerciales y de mercadeo.
• Planificar determinar y evaluar estrategias comerciales y de mercadeo a nivel nacional junto con su equipo.
• Consultar y anticipar la evolución y condiciones del mercado para asegurar el liderazgo de las marcas.

• Título profesional en Ciencias Administrativas Económicas Financieras Comerciales o afines.
• Postgrado en Mercadeo o áreas afines.
• Experiencia mínima de 11 años en administración gerencia y dirección comercial.
• Inglés avanzado.

Director de Marketing

Bilingüe, +2-3 años de experiencia, Remoto (Cali, Colombia)

Sobre Nosotros

NetMidas es una empresa de contratación de talento tecnológico con sede en Cali, Colombia, desde 2007. Hemos trabajado con clientes que incluyen grandes multinacionales (como Apple), startups, bancos y agencias. Estamos buscando un
Director de Marketing
para trabajar directamente con un emocionante cliente del sector fintech.

Sobre nuestro Cliente

Qash es una ambiciosa startup fintech fundada por colombianos en enero de 2025 y financiada por el programa Antler Ventures program en Holanda. La compañía está dedicada a difundir su mensaje de libertad financiera en toda Colombia y, eventualmente, en toda Latinoamérica. Qash ha experimentado un rápido crecimiento desde su lanzamiento, logrando un sólido
product-market fit
, y ahora está lista para escalar agresivamente.

Resumen del Puesto

Buscamos un
Director de Marketing
altamente motivado y orientado a resultados para liderar todas las iniciativas de marketing y crecimiento de Qash. Este será el primer profesional de marketing en la empresa, lo que ofrece una oportunidad única para crear, ejecutar y escalar una estrategia integral de crecimiento desde cero. El rol implica la creación de campañas, desarrollo de contenido, optimización de canales y experimentación con tácticas de crecimiento para impulsar adquisición, retención y lealtad de usuarios. Trabajarás directamente con el CEO y tendrás un papel clave en la definición de la marca, el posicionamiento y la estrategia de marketing a largo plazo de Qash.

Por qué te interesará este trabajo

• 100% Product Market Fit
  : Qash se lanzó en enero de 2025 y ha crecido rápidamente cada mes. Ya es exitosa porque los beneficios para los usuarios son muy evidentes.
• Crecimiento Profesional
  : Serás la primera persona contratada para marketing, con una oportunidad única de escalar algo muy rápido y construir un equipo y una estrategia a largo plazo.
• Alto Potencial de Ingresos
  : Tendrás la oportunidad de ganar muy bien gracias a nuestra generosa estructura de comisiones, junto con un salario base y participación accionaria en la empresa.

Habilidades Requeridas

Obligatorias (Must Have):

• Historial comprobado en marketing de crecimiento o marketing digital, idealmente en startups tecnológicas o fintech.
• Experiencia gestionando y optimizando campañas en múltiples canales (SEO, SEM, redes sociales, email marketing, publicidad display).
• Mentalidad analítica con capacidad para evaluar el rendimiento de campañas y tomar decisiones basadas en datos.
• Capacidad para desarrollar y ejecutar planes estratégicos de marketing alineados con los objetivos de la empresa.
• Excelentes habilidades de comunicación y redacción.
• Proactividad y actitud práctica.
• Capacidad para gestionar múltiples prioridades en entornos de alto ritmo y con recursos limitados.

Deseables (Nice to Have):

• Experiencia en servicios financieros, economía o campos relacionados.
• Sólida capacidad para comunicarse en inglés.
• Experiencia previa en startups de alto crecimiento en LATAM.
• Conocimiento de Google Ads, LinkedIn Ads y plataformas de publicidad en redes sociales.
• Experiencia en organización de eventos y desarrollo de alianzas estratégicas.
• Conocimientos en relaciones públicas y gestión con medios.

Responsabilidades Clave

• Desarrollar y ejecutar tácticas de marketing mensuales y
  growth hacks
  .
• Colaborar con el CEO en planes estratégicos de marketing trimestrales.
• Optimizar la comunicación de marketing para la conversión de leads en todos los canales (redes sociales, email, anuncios).
• Gestionar la estrategia de redes sociales y supervisar la redacción de campañas.
• Crear y gestionar campañas publicitarias en Google Ads, LinkedIn e Instagram.
• Planificar y ejecutar eventos, webinars y oportunidades de patrocinio.
• Liderar iniciativas de PR, incluyendo contacto con medios, entrevistas y cobertura de prensa.
• Trabajar en marketing de producto y posicionamiento de marca a largo plazo.
• Desarrollar alianzas estratégicas para ampliar el alcance de la marca y la penetración en el mercado.

Proceso de Entrevista (1-2 semanas máximo):

• Entrevista con el CEO de Qash.

Compensación, Contrato y Condiciones

• Salario:
  $4,300,000 COP mensuales.
• Comisión:
  Incentivo generoso basado en el número de nuevos usuarios y volumen de transacciones.
• Equity:
  Por definir.
• Contrato:
  Tiempo completo, permanente.
• Ubicación:
  Remoto (posibilidad de trabajar desde Hotel Spiwak en Cali).
• Fecha de inicio:
  Inmediata.

Application process

• Aplica a través de esta tajerta
• Posteriormente, serás invitado(a) a realizar una prueba técnica y una serie de entrevistas y evaluaciones.
• El proceso de selección se completará en un máximo de 10 días desde nuestra primera conversación.

Somos una importante empresa del sector TI enfocado a empresas de transporte y logística, llena de personas apasionadas por lo que hacen, donde creemos en el potencial del trabajo en equipo, en los cambios y en la innovación. Si te identificas con este propósito Postúlate

Experiencia mínima de 5 años como Líder de Marketing y Comunicaciones (deseable que sea en empresas de tecnología o SaaS).

OBJETIVO DEL CARGO: liderar la estrategia integral de la compañía impulsando el posicionamiento de nuestra marca, fortaleciendo la cultura interna y potenciando la conversión de ventas.

Responsabilidades:

• Diseñar y ejecutar la estrategia de comunicación externa e interna de Controlt SAS.
• Liderar campañas de marketing orientadas a la generación y conversión de oportunidades comerciales.
• Apoyar el posicionamiento de nuevos productos y funcionalidades, en coordinación con producto y comercial.
• Gestionar la identidad de marca (visual, verbal y cultural) en todos los puntos de contacto.
• Coordinar con aliados externos (agencias, freelancers, medios) cuando sea necesario.
• Monitorear, analizar y optimizar los resultados de las campañas y acciones de comunicación.
• Promover una cultura de comunicación abierta, transparente y coherente dentro de la organización.

Requisitos:

• Manejo de plataformas de marketing digital (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Uso avanzado de herramientas de email marketing y automatización (Mailchimp, HubSpot, Brevo, etc.)
• Conocimiento en diseño de estrategias de contenido (Inbound Marketing, SEO, storytelling)
• Manejo de herramientas de análisis (Google Analytics, Hotjar, herramientas de redes sociales)
• Herramientas de diseño básicas (Canva, Figma, Adobe Express o coordinación con diseñadores)
• Dominio de plataformas de gestión de marca y campañas
• Conocimiento en automatizaciones, IA
• Ingles B2 o C1

Salario: A convenir.

Contrato: Indefinido

Modalidad de trabajo: 100% Teletrabajo

Horario: Lunes – Viernes.

Tipo de puesto: Tiempo completo

Pregunta(s) de postulación:

• ¿Tienes experiencia creando estrategias de contenido con SEO e Inbound Marketing?
• ¿Has usado Google Analytics o Hotjar para medir y optimizar resultados?
• ¿Manejas herramientas básicas de diseño como Canva, Figma o Adobe Express?
• ¿Has trabajado con automatizaciones o IA aplicadas al marketing?
• ¿Tu nivel de inglés es B2 o C1?
• ¿Has gestionado campañas en Google Ads, Meta Ads o LinkedIn Ads? ¿Con cuál tienes mayor experiencia y qué presupuesto aproximado manejaste?
• ¿Qué herramienta de email marketing y automatización dominas mejor (Mailchimp, HubSpot, Brevo, otra)?

A day in the lifeThe ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams.

In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts.

You'll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment.

As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.ResponsibilitiesLead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital's services.Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.Lead the team's efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.Role RequirementsBachelor's degree in Marketing, Business Administration, or a related field8+ years of experience in marketing analytics and Measurement3+ years of agency experienceStrong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategiesProficiency in R, Python, and SQLExperience with ETL tools, such as and FivetranStrong understanding of full-funnel marketing strategiesExtensive knowledge of owned, earned and paid marketing channels as well as first-party data toolsExcellent communication and organizational skills to collaborate effectively across teams internally and externallyDemonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reportsHighly dependable individual who thrives in a fast-paced environment and is a self-starterExcellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholdersKey Performance Indicators (KPIs)Maintain 90%+ revenue retention for dedicated Measurement accountsClient sentiment for dedicated accountsEfficiency and quality of analysis delivery, both in the hard output and presented narrativeSentiment and performance of Direct Reports based on KPIs in their job descriptionsMost Important Things (MITs)A creative, problem-solver mind with a foundation of hard data skillsAdvanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.Experience using Data Science to guide marketing decisionsPower Digital's people and culture are at the core of our success, which is why diversity in our team's backgrounds and experiences are paramount.

We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace.

Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one's identity.

All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources.

These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training.

Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process.

All genuine job openings will be posted on our careers page at /.

If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at *** before taking any further action in relation to the correspondence.

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.

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We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.

Create a Job Alert

Interested in building your career at Power Digital? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Please drop a link to your LinkedIn profile. (English Version). *

Do you have experience working at a digital marketing agency? * Select.

What is your level of proficiency in English? * Select.

How long have you held technical management roles? *

How long have you been in the marketing analytics and measurement field? * Select.

Are you proficient with the R programming language? * Select.

Are you proficient in the Python programming language? * Select.

Are you proficient in the SQL programming language? * Select.

Do you have experience with ETL tools, such as Funnel.io and Fivetran? * Select.

What's the biggest team you've managed? *

What's your monthly salary expectation? (USD) *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Power Digital’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select.

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number

Expires 04/30/2026

Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number Expires 04/30/2026
Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at .

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder (not currently using drugs illegally)
• Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
• Epilepsy or other seizure disorder
• Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
• Intellectual or developmental disability
• Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
• Missing limbs or partially missing limbs
• Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
• Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
• Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
• Partial or complete paralysis (any cause)
• Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
• Short stature (dwarfism)
• Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.

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Accepted file types: pdf, doc, docx, txt, rtf

Please drop a link to your LinkedIn profile. (English Version). *

Do you have experience working at a digital marketing agency? * Select.

What is your level of proficiency in English? * Select.

How long have you held technical management roles? *

How long have you been in the marketing analytics and measurement field? * Select.

Are you proficient with the R programming language? * Select.

Are you proficient in the Python programming language? * Select.

Are you proficient in the SQL programming language? * Select.

Do you have experience with ETL tools, such as Funnel.io and Fivetran? * Select.

What's the biggest team you've managed? *

What's your monthly salary expectation? (USD) *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Power Digital’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select.

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number

Expires 04/30/2026

Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number Expires 04/30/2026
Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at .

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder (not currently using drugs illegally)
• Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
• Epilepsy or other seizure disorder
• Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
• Intellectual or developmental disability
• Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
• Missing limbs or partially missing limbs
• Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
• Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
• Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
• Partial or complete paralysis (any cause)
• Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
• Short stature (dwarfism)
• Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion and many other parts of one’s identity. All of our employees' points of view are key to our success, and inclusion is everyone's responsibility.

Please be aware of fictitious job openings, consulting engagements, solicitations, or employment offers from suspicious sources. These engagements may be an attempt to obtain private information, or to induce you to pay a fee for services related to recruitment or training. Power Digital does NOT charge any application, processing, or training fee at any stage of the recruitment or hiring process. All genuine job openings will be posted on our careers page at . If you have any doubts about the authenticity of any messaging behalf of Power Digital, please send us an email at before taking any further action in relation to the correspondence.

Create a Job Alert

Interested in building your career at Power Digital? Get future opportunities sent straight to your email.

Apply for this job

*

indicates a required field

First Name *

Last Name *

Email *

Phone *

Resume/CV *

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Enter manually

Accepted file types: pdf, doc, docx, txt, rtf

Please drop a link to your LinkedIn profile. (English Version). *

Do you have experience working at a digital marketing agency? * Select.

What is your level of proficiency in English? * Select.

How long have you held technical management roles? *

How long have you been in the marketing analytics and measurement field? * Select.

Are you proficient with the R programming language? * Select.

Are you proficient in the Python programming language? * Select.

Are you proficient in the SQL programming language? * Select.

Do you have experience with ETL tools, such as Funnel.io and Fivetran? * Select.

What's the biggest team you've managed? *

What's your monthly salary expectation? (USD) *

Voluntary Self-Identification

For government reporting purposes, we ask candidates to respond to the below self-identification survey.Completion of the form is entirely voluntary. Whatever your decision, it will not be considered in the hiringprocess or thereafter. Any information that you do provide will be recorded and maintained in aconfidential file.

As set forth in Power Digital’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection.As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measurethe effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categoriesis as follows:

A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service-connected disability.

A "recently separated veteran" means any veteran during the three-year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.

An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.

An "Armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.

Select.

Voluntary Self-Identification of Disability

Form CC-305

Page 1 of 1

OMB Control Number

Expires 04/30/2026

Voluntary Self-Identification of Disability Form CC-305 Page 1 of 1 OMB Control Number Expires 04/30/2026
Why are you being asked to complete this form?

We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.

Completing this form is voluntary, and we hope that you will choose to do so. Your answer is confidential. No one who makes hiring decisions will see it. Your decision to complete the form and your answer will not harm you in any way. If you want to learn more about the law or this form, visit the U.S. Department of Labor’s Office of Federal Contract Compliance Programs (OFCCP) website at .

How do you know if you have a disability?

A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:

• Alcohol or other substance use disorder (not currently using drugs illegally)
• Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
• Blind or low vision
• Cancer (past or present)
• Cardiovascular or heart disease
• Celiac disease
• Cerebral palsy
• Deaf or serious difficulty hearing
• Diabetes
• Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
• Epilepsy or other seizure disorder
• Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
• Intellectual or developmental disability
• Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
• Missing limbs or partially missing limbs
• Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
• Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
• Neurodivergence, for example, attention-deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
• Partial or complete paralysis (any cause)
• Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
• Short stature (dwarfism)
• Traumatic brain injury

PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.

We are a tech-enabled growth firm–at the intersection of marketing, consulting & data intelligence–igniting revenue and brand recognition for leading and emerging companies around the world. As a people-first firm, we value diversity in backgrounds and experiences. We strongly believe our people and culture are key to our success. Our vision is to be recognized as the most valued and respected private growth marketing firm in the world–with a scalable brand, culture and services. Our mission is to power the relentless pursuit of growth and redefine what’s possible through a team of growth-obsessed experts who demand innovation and results - driven by integrity, autonomy, and grit.

As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, and Creative. Here at Power Digital, we are hyper-focused on helping brands drive revenue growth and brand recognition, ultimately driving irrefutable value for our clients.

At the heart of Power Digital is our proprietary technology, nova, which analyzes businesses through first-party data, simplifying investment planning for marketing and diligence in M&A––putting marketers in a strategic seat at the table––and providing value in unparalleled ways.

Managing billions in media, our dynamic team––of consultative marketers, creatives, analysts and technologists––challenge traditional ways of planning and measurement through meticulous testing and data science across each milestone of the customer journey.

***Proficiency in spoken and written English at an advanced level is required for this role.

A day in the life:

• The ideal candidate will have a strong understanding of modern measurement, incrementality, statistics, data analysis, and reporting, as well as the ability to communicate effectively with clients and internal teams. In this role, you will oversee and guide the measurement strategy for high-impact marketing campaigns across multiple client accounts. You’ll bring an elevated strategic mindset, advising both internal and client leadership teams on best practices for statistical modeling (MMM), experiment design for incremental impact, customer analysis, and attribution-based measurement.

  Additionally, you will provide executive-level strategic direction, managing the relationship for your book of business and collaborating across departments to drive client success and high sentiment. As a senior leader, you will also be responsible for setting standards for measurement best practices, mentoring & managing junior team members, and ensuring the continued growth of our measurement capabilities.

Responsibilities:

• Lead and manage the overall measurement strategy for a book of high-priority clients, overseeing the execution of statistical modeling (MMM), incrementality experiment design (MMT), and customer analysis.
• Drive the implementation of advanced measurement methodologies and models, ensuring that insights are actionable and tied to client business goals.
• Work closely with senior leadership to develop and maintain long-term strategic relationships with clients, ensuring their satisfaction and success with Power Digital’s services.
• Lead cross-functional collaboration efforts across client-facing teams, creative departments, and analytics teams to implement holistic, data-driven marketing strategies.
• Leverage large datasets and sophisticated data tools (R, Python, SQL) to uncover and communicate meaningful performance insights and areas for optimization.
• Drive and communicate forecasts and performance outlooks to senior-level stakeholders, offering strategic advice and "so what" insights for ongoing campaign optimization.
• Lead the team’s efforts in improving operational efficiency, continually refining the measurement and marketing science processes, and setting new benchmarks for client performance.
• Champion the use of AI and automation tools to improve deliverable efficiency, productivity, and measurement outcomes across client accounts.

Role Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field
• 8+ years of experience in marketing analytics and Measurement
• 3+ years of agency experience
• Strong business acumen, with the ability to translate quantitative data into actionable business insights and recommendations, especially related to applying outputs of statistical models and market experiments to marketing strategies
• Proficiency in R, Python, and SQL
• Experience with ETL tools, such as Funnel.io and Fivetran
• Strong understanding of full-funnel marketing strategies
• Extensive knowledge of owned, earned and paid marketing channels as well as first-party data tools
• Excellent communication and organizational skills to collaborate effectively across teams internally and externally
• Demonstrated managerial experience, including the ability to lead, mentor, and motivate a team, 2-3 years of team management experience, ideally 2-3 direct reports
• Highly dependable individual who thrives in a fast-paced environment and is a self-starter
• Excellent problem solving, communication, and decision making skills; ability to clearly communicate complex strategies to senior leadership and executive-level stakeholders

Key Performance Indicators (KPIs)

• Maintain 90%+ revenue retention for dedicated Measurement accounts
• Client sentiment for dedicated accounts
• Efficiency and quality of analysis delivery, both in the hard output and presented narrative
• Sentiment and performance of Direct Reports based on KPIs in their job descriptions

Most Important Things (MITs)

• A creative, problem-solver mind with a foundation of hard data skills
• Advanced understanding of statistical concepts: advanced modeling, experiment design, customer analysis, limitations of statistics, etc.
• Experience using Data Science to guide marketing decisions

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