235 Ofertas de Content Marketing en Colombia

Content Marketing Specialist

Room4 Media

Publicado hace 11 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

workfromhome

Room4 Media is a content strategy and production agency that helps growing companies simplify complex ideas and transform them into clear, engaging, and results-driven content. We align strategy, production, and deployment to deliver purposeful content that connects with our clients’ audiences at every stage of their journey.

About the Role

We’re looking for a Content Marketing Specialist to support our Marketing Team by executing content campaigns, managing the content calendar, and ensuring smooth deployment across paid and organic channels. This is a tactical and creative role, perfect for someone who loves transforming strategy into action and thrives in a fast-paced, B2B-focused environment.

What You'll Do (Day-to-Day)

Content Production
  1. Create and adapt visual content (posts, carousels, video snippets, etc.) using Canva or Adobe Suite
  2. Repurpose long-form content into platform-ready assets (for LinkedIn, Instagram, Facebook, YouTube)
  3. Ensure brand consistency and platform optimization in all content
Content Deployment
  1. Manage and maintain the monthly content calendar (grid) in alignment with the campaign plan
  2. Schedule and publish content across organic platforms using scheduling tools
  3. Prepare and upload creative assets for paid campaigns on Meta, LinkedIn, Google, and YouTube
Campaign Support
  1. Collaborate with the Marketing Manager and Paid Media Specialist to launch and monitor campaigns
  2. Support A/B testing efforts and creative variations
  3. Organize assets, gather performance snapshots, and flag content requiring updates or improvements
Cross-Functional Collaboration
  1. Work closely with designers to gather content and feedback
  2. Attend weekly marketing check-ins to align on priorities and deadlines
  3. Communicate clearly across Slack and internal tools

What You Bring

  1. 4+ years of experience in content marketing, social media, or digital campaign.
  2. Proficiency in Canva (Adobe Creative Suite is a bonus)
  3. Hands-on experience with Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads is a plus
  4. Solid understanding of how content changes across platforms, funnel stages, and audience.
  5. Organized, deadline-oriented, and great at managing content calendars
  6. Comfortable working remotely with an international team and taking ownership of deliverables
  7. Strong proficiency in written and spoken English at a business level, with the ability to communicate ideas clearly and professionally across teams and platforms.

Why Join Room4Media?

  1. Help build and grow an innovative content engine that makes a real impact.
  2. Work with a tight-knit team that values creativity, structure, and collaboration.
  3. Get hands-on experience with campaign execution across global B2B markets.
  4. Enjoy autonomy in your role while receiving strategic guidance and feedback.
Apply For This Job

If you would like to apply for this position, please fill in the information below and submit it to us for consideration.

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Content Marketing Specialist

Cesar, Cesar Room4 Media

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Room4 Media is a content strategy and production agency that helps growing companies simplify complex ideas and transform them into clear, engaging, and results-driven content. We align strategy, production, and deployment to deliver purposeful content that connects with our clients’ audiences at every stage of their journey.

About the Role

We’re looking for a Content Marketing Specialist to support our Marketing Team by executing content campaigns, managing the content calendar, and ensuring smooth deployment across paid and organic channels. This is a tactical and creative role, perfect for someone who loves transforming strategy into action and thrives in a fast-paced, B2B-focused environment.

What You'll Do (Day-to-Day)

Content Production
  1. Create and adapt visual content (posts, carousels, video snippets, etc.) using Canva or Adobe Suite
  2. Repurpose long-form content into platform-ready assets (for LinkedIn, Instagram, Facebook, YouTube)
  3. Ensure brand consistency and platform optimization in all content
Content Deployment
  1. Manage and maintain the monthly content calendar (grid) in alignment with the campaign plan
  2. Schedule and publish content across organic platforms using scheduling tools
  3. Prepare and upload creative assets for paid campaigns on Meta, LinkedIn, Google, and YouTube
Campaign Support
  1. Collaborate with the Marketing Manager and Paid Media Specialist to launch and monitor campaigns
  2. Support A/B testing efforts and creative variations
  3. Organize assets, gather performance snapshots, and flag content requiring updates or improvements
Cross-Functional Collaboration
  1. Work closely with designers to gather content and feedback
  2. Attend weekly marketing check-ins to align on priorities and deadlines
  3. Communicate clearly across Slack and internal tools

What You Bring

  1. 4+ years of experience in content marketing, social media, or digital campaign.
  2. Proficiency in Canva (Adobe Creative Suite is a bonus)
  3. Hands-on experience with Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads is a plus
  4. Solid understanding of how content changes across platforms, funnel stages, and audience.
  5. Organized, deadline-oriented, and great at managing content calendars
  6. Comfortable working remotely with an international team and taking ownership of deliverables
  7. Strong proficiency in written and spoken English at a business level, with the ability to communicate ideas clearly and professionally across teams and platforms.

Why Join Room4Media?

  1. Help build and grow an innovative content engine that makes a real impact.
  2. Work with a tight-knit team that values creativity, structure, and collaboration.
  3. Get hands-on experience with campaign execution across global B2B markets.
  4. Enjoy autonomy in your role while receiving strategic guidance and feedback.
Apply For This Job

If you would like to apply for this position, please fill in the information below and submit it to us for consideration.

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Content Marketing Specialist

Bogotá, Bogota D.C. Room4 Media

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Room4 Media is a content strategy and production agency that helps growing companies simplify complex ideas and transform them into clear, engaging, and results-driven content. We align strategy, production, and deployment to deliver purposeful content that connects with our clients’ audiences at every stage of their journey.

About the Role

We’re looking for a Content Marketing Specialist to support our Marketing Team by executing content campaigns, managing the content calendar, and ensuring smooth deployment across paid and organic channels. This is a tactical and creative role, perfect for someone who loves transforming strategy into action and thrives in a fast-paced, B2B-focused environment.

What You'll Do (Day-to-Day)

Content Production
  1. Create and adapt visual content (posts, carousels, video snippets, etc.) using Canva or Adobe Suite
  2. Repurpose long-form content into platform-ready assets (for LinkedIn, Instagram, Facebook, YouTube)
  3. Ensure brand consistency and platform optimization in all content
Content Deployment
  1. Manage and maintain the monthly content calendar (grid) in alignment with the campaign plan
  2. Schedule and publish content across organic platforms using scheduling tools
  3. Prepare and upload creative assets for paid campaigns on Meta, LinkedIn, Google, and YouTube
Campaign Support
  1. Collaborate with the Marketing Manager and Paid Media Specialist to launch and monitor campaigns
  2. Support A/B testing efforts and creative variations
  3. Organize assets, gather performance snapshots, and flag content requiring updates or improvements
Cross-Functional Collaboration
  1. Work closely with designers to gather content and feedback
  2. Attend weekly marketing check-ins to align on priorities and deadlines
  3. Communicate clearly across Slack and internal tools

What You Bring

  1. 4+ years of experience in content marketing, social media, or digital campaign.
  2. Proficiency in Canva (Adobe Creative Suite is a bonus)
  3. Hands-on experience with Meta Ads Manager, LinkedIn Campaign Manager, and Google Ads is a plus
  4. Solid understanding of how content changes across platforms, funnel stages, and audience.
  5. Organized, deadline-oriented, and great at managing content calendars
  6. Comfortable working remotely with an international team and taking ownership of deliverables
  7. Strong proficiency in written and spoken English at a business level, with the ability to communicate ideas clearly and professionally across teams and platforms.

Why Join Room4Media?

  1. Help build and grow an innovative content engine that makes a real impact.
  2. Work with a tight-knit team that values creativity, structure, and collaboration.
  3. Get hands-on experience with campaign execution across global B2B markets.
  4. Enjoy autonomy in your role while receiving strategic guidance and feedback.
Apply For This Job

If you would like to apply for this position, please fill in the information below and submit it to us for consideration.

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Content Marketing Specialist B2B

Antioquia, Antioquia Freeway Consulting Panama

Publicado hace 11 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

workfromhome

Freeway

En Freeway, Summit Partner de Salesforce con mayor crecimiento en Latinoamérica, buscamos un/a Content Marketing Specialist con pensamiento estratégico, mentalidad ejecutora y dominio de herramientas digitales e inteligencia artificial para fortalecer nuestro posicionamiento en mercados B2B.

Este rol requiere una combinación equilibrada de visión estratégica y capacidad de ejecución. La persona ideal no solo entiende el impacto del contenido en las decisiones de negocio, sino que también puede producirlo de manera eficiente y consistente. Debe dominar el uso de herramientas de IA generativa como ChatGPT mediante prompts avanzados, con el fin de escalar la producción, mejorar la calidad y optimizar tiempos.

Perfil ideal:

Una persona autónoma, estructurada y con pensamiento consultivo. Con afinidad por la tecnología, visión de negocio y enfoque orientado a resultados. Alguien capaz de producir contenido de alto impacto, alineado a objetivos comerciales y con enfoque B2B. Buscamos alguien que use la inteligencia artificial no solo como asistente, sino como multiplicador de productividad y creatividad. Debe tener instinto comercial y capacidad para crear mensajes que no solo informan, sino que mueven a la acción.

Formación académica:

  • Licenciatura en Comunicación (Corporativa, Estratégica, Audiovisual, Digital o Periodismo).
  • Licenciatura en Mercadotecnia o Marketing Digital.
  • Licenciatura en Publicidad o Relaciones Públicas, con especialización en marketing de contenidos.
  • Licenciatura en Letras, Filología o Lingüística, si tiene experiencia práctica en marketing y redacción SEO.
  • Licenciatura en Administración con especialidad en Marketing (si tiene enfoque fuerte en contenidos digitales).
Formaciones complementarias deseables:
  • Diplomados o certificaciones en Marketing de Contenidos (Content Marketing).
  • SEO y posicionamiento orgánico.
  • Copywriting persuasivo y storytelling.
  • Inbound Marketing (HubSpot Academy, CXL, etc.).
  • Uso de IA generativa para marketing (ChatGPT, Jasper, etc.).
  • Cursos prácticos en redacción web, UX writing, LinkedIn Ads, email marketing, etc.
Requisitos clave:
  • Mínimo 6 años de experiencia desarrollando contenido digital B2B, especialmente en entornos tecnológicos. Se dará preferencia a experiencia en agencias.
  • Dominio avanzado del uso de ChatGPT y herramientas de IA generativa mediante prompts optimizados y generación de proyectos.
  • Experiencia en desarrollo y ejecución de estrategias SEO:
  • Research y Selección de Keywords (KW)
  • Optimización On-Page
  • Backlinks (Off-Page)
  • Indexación y Estructura Técnica
  • UTMs
  • Medición y Reporting
  • Comunicación diseñada para conectar con tomadores de decisión (C-Level) en contextos empresariales a nivel LATAM.
  • Experiencia generando contenido estratégico enfocado en conversión y generación de demanda, alineado a lanzamientos de soluciones tecnológicas de alto valor.
  • Experiencia en la redacción de contenido estratégico para entornos digitales: blogs, casos de éxito, lanzamientos de servicios, materiales comerciales, artículos de marca y parrillas multicanal.
  • Capacidad para documentar, mejorar y escalar procesos de contenido utilizando IA.
  • Deseable capacidad redacción y lectura en inglés (nivel C1).
  • Conocimiento básico de WordPress para carga de contenido.
  • Deseable familiaridad con herramientas básicas de edición de video para redes sociales.
  • Experiencia directa publicando en LinkedIn e Instagram, con conocimiento práctico de formatos, buenas prácticas y ejecución de pauta pagada en ambas plataformas.
  • Redactar contenido publicitario con foco en conversión; anuncios pagados, copies de LinkedIn, subject lines provocativos y llamadas a la acción que generen clics o respuestas.
Responsabilidades:
  • Crear contenido relevante y persuasivo para líderes ejecutivos en múltiples industrias.
  • Redacción enfocada a:
  • Blogs (casos de éxito, lanzamientos de servicios, cierres comerciales)
  • Email Marketing y Newsletters
  • Parrilla de contenido para redes sociales (LinkedIn, Instagram, Facebook)
  • Páginas Web y Landing Pages
  • Optimización de Ads (Google, Meta)
  • Material comercial y assets institucionales
  • Optimizar todo el contenido bajo criterios de SEO (estructura, keywords, metadatos).
  • Ejecutar de forma ágil la producción de contenido usando IA generativa y automatizaciones eficientes.
  • Publicar directamente el contenido en redes sociales (LinkedIn e Instagram), gestionando pauta pagada cuando aplique.
  • Coordinar con diseño para asegurar coherencia entre forma y fondo en todos los materiales.
  • Adaptar contenidos por industria y país, asegurando relevancia y contexto para cada audiencia.
  • Participar en sesiones creativas, análisis competitivo y evolución de la narrativa de marca.
  • Apoyar campañas Always On, eventos, contenidos ejecutivos y proyectos regionales de alto impacto.
Perfil personal:

Eres estructurado/a, proactivo/a, con mucha iniciativa, cuentas con pensamiento consultivo y orientación a resultados. Sabes cómo investigar, traducir conceptos complejos en mensajes claros y concretos, manteniendo una ejecución impecable. Tienes criterio, foco, y te sientes cómodo trabajando con ritmo, autonomía y colaboración. Te apasiona la productividad y sabes cómo usar la IA para llevar tu trabajo al siguiente nivel. Freeway es tu siguiente nivel.

Además de un atractivo paquete de compensaciones, te ofrecemos un ambiente colaborativo y multicultural donde cada voz cuenta. Podrías tener la oportunidad de viajar a visitar clientes, explorar diferentes culturas y contribuir en proyectos emocionantes a nivel nacional e internacional.

Somos una de las empresas con mayor nivel de experiencia y enfoque 360 en todas las soluciones de Salesforce, tendrás la oportunidad de tener aprendizaje y capacitación constante desde una modalidad de trabajohíbrido o totalmente remoto quepromueve el equilibrio entre vida laboral y personal.

Únete a nuestro equipo para ser parte de todos los éxitos que hemos alcanzado en múltiples clientes por todo Latinoamérica y creemos juntos un futuro lleno de oportunidades.

¡Si estás interesado postúlate en nuestro portal y da el siguiente gran paso en tu carrera profesional!

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Content Marketing Specialist B2B

Medellín, Antioquia Freeway Consulting Panama

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Freeway

En Freeway, Summit Partner de Salesforce con mayor crecimiento en Latinoamérica, buscamos un/a Content Marketing Specialist con pensamiento estratégico, mentalidad ejecutora y dominio de herramientas digitales e inteligencia artificial para fortalecer nuestro posicionamiento en mercados B2B. Este rol requiere una combinación equilibrada de visión estratégica y capacidad de ejecución. La persona ideal no solo entiende el impacto del contenido en las decisiones de negocio, sino que también puede producirlo de manera eficiente y consistente. Debe dominar el uso de herramientas de IA generativa como ChatGPT mediante prompts avanzados, con el fin de escalar la producción, mejorar la calidad y optimizar tiempos. Perfil ideal:

Una persona autónoma, estructurada y con pensamiento consultivo. Con afinidad por la tecnología, visión de negocio y enfoque orientado a resultados. Alguien capaz de producir contenido de alto impacto, alineado a objetivos comerciales y con enfoque B2B. Buscamos alguien que use la inteligencia artificial no solo como asistente, sino como multiplicador de productividad y creatividad. Debe tener instinto comercial y capacidad para crear mensajes que no solo informan, sino que mueven a la acción.

Formación académica:

  • Licenciatura en Comunicación (Corporativa, Estratégica, Audiovisual, Digital o Periodismo).
  • Licenciatura en Mercadotecnia o Marketing Digital.
  • Licenciatura en Publicidad o Relaciones Públicas, con especialización en marketing de contenidos.
  • Licenciatura en Letras, Filología o Lingüística, si tiene experiencia práctica en marketing y redacción SEO.
  • Licenciatura en Administración con especialidad en Marketing (si tiene enfoque fuerte en contenidos digitales).
Formaciones complementarias deseables:
  • Diplomados o certificaciones en Marketing de Contenidos (Content Marketing).
  • SEO y posicionamiento orgánico.
  • Copywriting persuasivo y storytelling.
  • Inbound Marketing (HubSpot Academy, CXL, etc.).
  • Uso de IA generativa para marketing (ChatGPT, Jasper, etc.).
  • Cursos prácticos en redacción web, UX writing, LinkedIn Ads, email marketing, etc.
Requisitos clave:
  • Mínimo 6 años de experiencia desarrollando contenido digital B2B, especialmente en entornos tecnológicos. Se dará preferencia a experiencia en agencias.
  • Dominio avanzado del uso de ChatGPT y herramientas de IA generativa mediante prompts optimizados y generación de proyectos.
  • Experiencia en desarrollo y ejecución de estrategias SEO:
  • Research y Selección de Keywords (KW)
  • Optimización On-Page
  • Backlinks (Off-Page)
  • Indexación y Estructura Técnica
  • UTMs
  • Medición y Reporting
  • Comunicación diseñada para conectar con tomadores de decisión (C-Level) en contextos empresariales a nivel LATAM.
  • Experiencia generando contenido estratégico enfocado en conversión y generación de demanda, alineado a lanzamientos de soluciones tecnológicas de alto valor.
  • Experiencia en la redacción de contenido estratégico para entornos digitales: blogs, casos de éxito, lanzamientos de servicios, materiales comerciales, artículos de marca y parrillas multicanal.
  • Capacidad para documentar, mejorar y escalar procesos de contenido utilizando IA.
  • Deseable capacidad redacción y lectura en inglés (nivel C1).
  • Conocimiento básico de WordPress para carga de contenido.
  • Deseable familiaridad con herramientas básicas de edición de video para redes sociales.
  • Experiencia directa publicando en LinkedIn e Instagram, con conocimiento práctico de formatos, buenas prácticas y ejecución de pauta pagada en ambas plataformas.
  • Redactar contenido publicitario con foco en conversión; anuncios pagados, copies de LinkedIn, subject lines provocativos y llamadas a la acción que generen clics o respuestas.
Responsabilidades:
  • Crear contenido relevante y persuasivo para líderes ejecutivos en múltiples industrias.
  • Redacción enfocada a:
  • Blogs (casos de éxito, lanzamientos de servicios, cierres comerciales)
  • Email Marketing y Newsletters
  • Parrilla de contenido para redes sociales (LinkedIn, Instagram, Facebook)
  • Páginas Web y Landing Pages
  • Optimización de Ads (Google, Meta)
  • Material comercial y assets institucionales
  • Optimizar todo el contenido bajo criterios de SEO (estructura, keywords, metadatos).
  • Ejecutar de forma ágil la producción de contenido usando IA generativa y automatizaciones eficientes.
  • Publicar directamente el contenido en redes sociales (LinkedIn e Instagram), gestionando pauta pagada cuando aplique.
  • Coordinar con diseño para asegurar coherencia entre forma y fondo en todos los materiales.
  • Adaptar contenidos por industria y país, asegurando relevancia y contexto para cada audiencia.
  • Participar en sesiones creativas, análisis competitivo y evolución de la narrativa de marca.
  • Apoyar campañas Always On, eventos, contenidos ejecutivos y proyectos regionales de alto impacto.
Perfil personal:

Eres estructurado/a, proactivo/a, con mucha iniciativa, cuentas con pensamiento consultivo y orientación a resultados. Sabes cómo investigar, traducir conceptos complejos en mensajes claros y concretos, manteniendo una ejecución impecable. Tienes criterio, foco, y te sientes cómodo trabajando con ritmo, autonomía y colaboración. Te apasiona la productividad y sabes cómo usar la IA para llevar tu trabajo al siguiente nivel. Freeway es tu siguiente nivel.

Además de un atractivo paquete de compensaciones, te ofrecemos un ambiente colaborativo y multicultural donde cada voz cuenta. Podrías tener la oportunidad de viajar a visitar clientes, explorar diferentes culturas y contribuir en proyectos emocionantes a nivel nacional e internacional.

Somos una de las empresas con mayor nivel de experiencia y enfoque 360 en todas las soluciones de Salesforce, tendrás la oportunidad de tener aprendizaje y capacitación constante desde una modalidad de trabajohíbrido o totalmente remoto quepromueve el equilibrio entre vida laboral y personal.

Únete a nuestro equipo para ser parte de todos los éxitos que hemos alcanzado en múltiples clientes por todo Latinoamérica y creemos juntos un futuro lleno de oportunidades.

¡Si estás interesado postúlate en nuestro portal y da el siguiente gran paso en tu carrera profesional!

#J-18808-Ljbffr

Lo sentimos, este trabajo no está disponible en su región

Content Marketing Manager, Latin America

Bogotá, Bogota D.C. Johnson Controls

Publicado hace 3 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Join Johnson Controls, a global leader in smart, healthy, and sustainable buildings, as a Digital Marketing Operations Coordinator for the Latin America region. In this role, you will be responsible for developing and executing strategic marketing initiatives across various lines of business (LOBs), tailoring content and strategies to meet regional needs.

What you will do:

  • Create a content strategy for each region's LOBs, including creation, copy, and design through agencies. Develop materials and plan and prioritize.
  • Distribute messages and materials strategically to each stakeholder, including salespeople, the marketing team (for social media development), and the corporate team.
  • Share best practices between the corporate product team and other regions to adapt to our markets.
  • Build relationships and execute with PR and advertising agencies to find the most appropriate way to promote our solutions, depending on the market, solution, vertical, and country.

What we look for:

  • Bachelor’s degree in marketing, communications, business, or a related field.
  • Minimum of 5 years of experience in digital marketing, specifically in B2B environments.
  • Strong analytical skills with the ability to interpret data and optimize marketing strategies.
  • Excellent communication skills and the ability to collaborate with cross-functional teams.
  • Experience working with PR and advertising agencies is a plus.

Apply now to be part of a dynamic team dedicated to innovation and excellence at Johnson Controls!

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Content Marketing Manager, Latin America

Bogotá, Bogota D.C. Johnson Controls, Inc.

Publicado hace 11 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Join Johnson Controls, a global leader in smart, healthy, and sustainable buildings, as a Digital Marketing Operations Coordinator for the Latin America region. In this role, you will be responsible for developing and executing strategic marketing initiatives across various lines of business (LOBs), tailoring content and strategies to meet regional needs.

What you will do:

  • Create a content strategy for each region's LOBs, including creation, copy, and design through agencies. Develop materials and plan and prioritize.
  • Distribute messages and materials strategically to each stakeholder, including salespeople, the marketing team (for social media development), and the corporate team.
  • Share best practices between the corporate product team and other regions to adapt to our markets.
  • Build relationships and execute with PR and advertising agencies to find the most appropriate way to promote our solutions, depending on the market, solution, vertical, and country.

What we look for:

  • Bachelor’s degree in marketing, communications, business, or a related field.
  • Minimum of 5 years of experience in digital marketing, specifically in B2B environments.
  • Strong analytical skills with the ability to interpret data and optimize marketing strategies.
  • Excellent communication skills and the ability to collaborate with cross-functional teams.
  • Experience working with PR and advertising agencies is a plus.

Apply now to be part of a dynamic team dedicated to innovation and excellence at Johnson Controls!

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región
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Content Marketing Manager, Latin America

Bogotá, Bogota D.C. Johnson Controls, Inc.

Hoy

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

Join Johnson Controls, a global leader in smart, healthy, and sustainable buildings, as a Digital Marketing Operations Coordinator for the Latin America region. In this role, you will be responsible for developing and executing strategic marketing initiatives across various lines of business (LOBs), tailoring content and strategies to meet regional needs.

What you will do:

  • Create a content strategy for each region's LOBs, including creation, copy, and design through agencies. Develop materials and plan and prioritize.
  • Distribute messages and materials strategically to each stakeholder, including salespeople, the marketing team (for social media development), and the corporate team.
  • Share best practices between the corporate product team and other regions to adapt to our markets.
  • Build relationships and execute with PR and advertising agencies to find the most appropriate way to promote our solutions, depending on the market, solution, vertical, and country.

What we look for:

  • Bachelor’s degree in marketing, communications, business, or a related field.
  • Minimum of 5 years of experience in digital marketing, specifically in B2B environments.
  • Strong analytical skills with the ability to interpret data and optimize marketing strategies.
  • Excellent communication skills and the ability to collaborate with cross-functional teams.
  • Experience working with PR and advertising agencies is a plus.

Apply now to be part of a dynamic team dedicated to innovation and excellence at Johnson Controls!

#J-18808-Ljbffr
Lo sentimos, este trabajo no está disponible en su región

Marketing Communications Manager

Bogotá, Bogota D.C. Vertiv Co

Publicado hace 5 días

Trabajo visto

Toque nuevamente para cerrar

Descripción Del Trabajo

In this position, you will work closely with Latam Regional Marketers, collaborate closely with Corporate Marketing Global CEO and Latam Human Resources teams, and work with our senior leadership, sales, and offering team to craft and ensure all communication is effective and aligns with our corporate initiatives.

Responsibilities:

  • Develop and execute Vertiv Public Relations for the Latam Region with the Regional PR Hub agency to proactively identify market communications opportunities, boost brand visibility, and grow the business pipeline.
  • Manage the company’s social media strategy and social media employee amplification initiatives for the Latam Region
  • Research, develop, and implement internal and external communication strategies to build brand awareness and increase visibility.
  • Collaborate effectively with content, creative, latam marketers, and product marketing teams to assess project needs and opportunities that drive content creation.
  • Oversee the content writing team's workflow and work assignments to ensure effective, consistent, and quality work.
  • Ensure external content is optimized for SEO and readability.
  • Identify and help create opportunities to share internal news and strategies from our senior leaders with the global team.
  • Ensure brand compliance and consistency across partners, distributors, and third-party agencies, as well as maintain the Vertiv collateral and web portals (public website, partner portal, and sales portal).
  • Social Media responsabilities
  • Manage multiple assignments within deadlines while maintaining consistent quality.
  • Proofread and edit content written by yourself and other team members.
  • Write, translate, and research content for marketing campaigns from NA, EMEA, or China.
  • Support product launch campaigns. These include looking for original files to translate, modifying specifications, and obtaining approval from offering managers.
  • Maximize value and usage of existing Analyst Relations subscriptions as a driver of integrated comms excellence.
  • Stay current with market trends, products, and services intelligence.

Requirements:

  • Bachelor’s degree in journalism, English, Communications, Marketing, or related major.
  • Seven or more years of work experience as an individual contributor in translation/content generation in a marketing communications environment or similar.
  • 5+ years of professional Corporate Communications and/or Public Relations experience with a portfolio of published work.
  • At least 2 years of B2B marketing experience, preferably in a high-tech industry.
  • Two or more years of experience supervising teams in graphic design/translation/marketing or a similar creative services industry. Project management experience is a suitable alternative as well
  • Experience leading a team of 3+ people.
  • Strong working knowledge of the digital platforms used by the company, including web content management system, Eloqua - marketing automation platform, Sprinkrl Social Media platform
  • Excellent verbal and written communication skills in English, Portuguese, and Spanish.
  • Intermediate knowledge of layout and graphic design. Capable of guiding internal clients and graphic designers to an effective final piece.
  • Experience with IT Channels and IT Industry highly desired.
  • Knowledge of Windows and Microsoft Office, including Word, Excel, PowerPoint, Access, Outlook, and Sharepoint.
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Marketing Communications Manager

Bogotá, Bogota D.C. Vertiv

Publicado hace 11 días

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Descripción Del Trabajo

Job Description

In this position, you will work closely with Latam Regional Marketers, collaborate with the Corporate Marketing Global CEO and Latam Human Resources teams, and partner with senior leadership, sales, and the offering team to craft and ensure all communication aligns with our corporate initiatives.

Responsibilities
  1. Develop and execute Vertiv Public Relations strategies for the Latam Region with the Regional PR Hub agency to proactively identify market communication opportunities, boost brand visibility, and grow the business pipeline.
  2. Manage the company’s social media strategy and employee amplification initiatives for the Latam Region.
  3. Research, develop, and implement internal and external communication strategies to build brand awareness and increase visibility.
  4. Collaborate effectively with content, creative, Latam marketers, and product marketing teams to assess project needs and opportunities that drive content creation.
  5. Oversee the workflow and assignments of the content writing team to ensure effective, consistent, and quality output.
  6. Ensure external content is optimized for SEO and readability.
  7. Identify and facilitate opportunities to share internal news and strategies from senior leaders with the global team.
  8. Maintain brand compliance and consistency across partners, distributors, and third-party agencies, and manage Vertiv collateral and web portals (public website, partner portal, and sales portal).
  9. Handle social media responsibilities effectively.
  10. Manage multiple assignments within deadlines while maintaining quality.
  11. Proofread and edit content written by yourself and team members.
  12. Write, translate, and research content for marketing campaigns across NA, EMEA, and China.
  13. Support product launch campaigns, including translating files, modifying specifications, and obtaining approvals from offering managers.
  14. Maximize the value and usage of Analyst Relations subscriptions as part of integrated communication efforts.
  15. Stay current with market trends, products, and service intelligence.
Requirements
  1. Bachelor’s degree in journalism, English, Communications, Marketing, or a related field.
  2. Seven or more years of experience in translation/content generation within a marketing communications environment or similar.
  3. At least 5 years of professional experience in Corporate Communications and/or Public Relations with a portfolio of published work.
  4. Minimum 2 years of B2B marketing experience, preferably in high-tech industries.
  5. Experience supervising teams in graphic design, translation, marketing, or similar creative services, or project management experience.
  6. Proven leadership experience managing teams of 3+ people.
  7. Strong knowledge of digital platforms used by the company, including web content management systems, Eloqua, and Sprinklr.
  8. Excellent verbal and written communication skills in English, Portuguese, and Spanish.
  9. Intermediate skills in layout and graphic design, with the ability to guide internal clients and designers.
  10. Experience with IT channels and the IT industry is highly desirable.
  11. Proficiency in Windows and Microsoft Office applications, including Word, Excel, PowerPoint, Access, Outlook, and SharePoint.
About The Team Work Authorization

No calls or agencies, please. Vertiv will only employ those legally authorized to work in the United States. Sponsorship is not available for this position. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J, or TN, or those requiring sponsorship, are ineligible for hire.

Equal Opportunity Employer

We promote equal opportunities for all in hiring, employment terms, mobility, training, compensation, and occupational health, regardless of age, race, color, religion, creed, sex, pregnancy, marital status, sexual orientation, gender identity/expression, genetic information, citizenship, national origin, veteran status, political affiliation, or disability.

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